Money in Sport: The battle for new fans

In this episode of Sports Geek, we have a special replay from the Money in Sport conference held on the Gold Coast on July 6th.

Panel topic – The Battle for New Fans

Charlotte Offord – GM Australia & New Zealand, NFL Australia
Glen Rolls – Delegate International Development, La Liga
Rodica Titeica – Director of Marketing Australia & New Zealand, Subway

In this panel discussion, you'll learn about:

Why sports need new fans
What does international fan development look like for NFL and La Liga
How sports participation fuels future fandom?
What sponsors are looking for to reach your fans?
How sponsors can help you fuel fan growth
Influencers & creators – how can they provide a channel to fans?

Listen to “The Battle for New Fans” on Sports Geek

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Resources from the podcast

Connect with the panellists on Linkedin
Follow Money in Sport across social media, see you there in 2024
- Twitter – @MoneyInSportAus
- LinkedIn – Money In Sport
- Facebook – Money In Sport
- Instagram – @moneyinsportconferences
Check out Sports Geek Amplify Season 2
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As discussed on the podcast

I enjoyed the session at Money In Sport

The Battle For New Fans!@seancallanan @NFL @LaLiga @subwayaustralia #MIS2023 pic.twitter.com/5YVhVAMkRv

— Money In Sport (@MoneyInSportAus) July 6, 2023

And catching up with podcast guests like Stacy McGranor

Great to catch up with @ssmcg in 🇦🇺 and get her on stage at @MoneyInSportAus to share her @SanJoseSharks knowledge with the #MIS2023 audience.

New @SportsGeekShoes an important part of @SportsGeek marketing mix ;) pic.twitter.com/Jk6EiUNH7C

— Sean Callanan (@seancallanan) July 6, 2023

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