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Key Reads
Driving ticketing & sponsorship with data, Drew Bentley – Sports Geek
Discover how data analytics boosts ticketing and sponsorship.
Data Analytics, Ticketing, Sponsorship
Mistral releases a vibe coding client, Mistral Code – AI Valley
Explore new AI tools for streamlining tech development.
AI, SportsTech, Development
Net Insight's Jonathan Smith on the automation-led sports broadcast sector – Insider Sport *
Learn about automation transforming sports broadcasting strategies.
Sports Broadcasting, Streaming, Media Rights
Ryan Reynolds, Hugh Jackman Acquire Australian SailGP Team – Sportico *
Celebrities dive into sports team ownership for strategic influence.
SailGP, Ownership, Marketing
AI skills now command a 56% wage premium – AI Valley
AI expertise is crucial in sports tech transformation.
AI, Workforce, SportsBusiness
Professional Sports
Oilers Stanley Cup Final Home Games to Produce NHL Record Gates – Sportico *
Explore record-breaking ticket sales for the NHL.
NHL, Ticketing, Revenue
Thunder Favored, but Bettors Backing Pacers Big in NBA Finals – Front Office Sports
Discover betting trends influencing the NBA Finals atmosphere.
NBA, Sports Betting, Marketing
NHL Mulls Call Automation Options Via Hawk-Eye Tech Expansion – Sportico
Advanced technology reshapes NHL officiating and fan experiences.
NHL, Technology, Officiating
Women's College World Series Is Tight but Lucrative Earning Window for Softball Stars – Front Office Sports
NIL deals transform opportunities in women's college sports.
NIL, Women's Sports, Sponsorship
Watch: Shai Gilgeous-Alexander Isn't a ‘Free-Throw Merchant'. He's Just Unstoppable – The Athletic
Deep dive into NBA player performance metrics.
NBA, Performance, Data Analysis
Media & Entertainment
Where Final Meets Festival: PepsiCo Takes Over Champions League – Boardroom *
Explore PepsiCo's grand sponsorship strategy in sports.
Champions League, Marketing, Sponsorship
Sony Strikes Multi-Year Streaming Deals for Wheel of Fortune and Jeopardy! – Always Be Watching
Understand the evolving landscape of content deals.
Streaming, Media Rights, Entertainment
Geek Out
Catapult Buys MIT Spinout Perch for $AUD 28 Million – Capital Brief
Explore the integration of AI in sports technology.
Sports Technology, Athlete Monitoring, AI
AI
Meta goes hard at ad dollars – Mumbrella *
Discover AI tools transforming digital advertising strategies.
Meta, Advertising, AI
Why Sweden chose Sana Agents for 2.3M people – The Rundown
National AI deployment showcases transformative business potential.
AI, Technology, Business Transformation
Make You Think
Tech Elites Are Going On “Dark Retreats” – Future Party
Discover wellness trends among tech and sports leaders.
Wellness, Technology, Mental Health
The Sports Bra Bar, With $1M/Year in Revenue, Spawns Franchise Plan – Sportico *
Women's sports-themed bars renew sports business strategies.
Franchising, Marketing, Women's Sports
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