In this episode of Sports Geek, Sean Callanan chats with Dan Marrazza, Director of Digital Strategy at the Pro Football Hall of Fame.
On this podcast, you'll learn about:
- Why is emphasizing quality over quantity important for digital content creation?
- What it was like launching a digital presence for Vegas Golden Knights.
- How to balance events like Hall of Fame enshrinement with year-long content plans.
- Dan’s insights on digital stats and why exposure rate is so important.
- How Tiktok's algorithm is successful and what you need to do to cater for it.
Listen to Dan Marrazza on Sports Geek
Can't see podcast player? Click here to listen
Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with Dan on Linkedin and let him know that you listened to the episode and give him a follow on Twitter @DanMarrazza
- Follow the Pro Football Hall of Fame across social media
- Twitter – @ProFootballHOF
- LinkedIn – Pro Football Hall of Fame
- Facebook – @ProFootballHOF
- Instagram – @profootballhof
- Check out the Sports Geek Amplify Series
- Episodes you should listen to
- Dave Lang – Baltimore Ravens
- Nilay Shah – New York Giants
- Charlie Shin – Indianapolis Colts
- Conferences we can meet up at
As discussed on the podcast
Pro Football Hall of Fame’s Class of 2023
Introducing the Pro Football Hall of Fame’s Class of 2023!
–@rondebarber
–@Revis24
–@joethomas73
-Zach Thomas
–@DeMarcusWare
-Chuck Howley
-Joe Klecko
-Ken Riley
-Don CoryellThe #PFHOF23 class will be enshrined this August.
Full Story: https://t.co/U2RSINVfDU pic.twitter.com/V45PblwZId
— Pro Football Hall of Fame (@ProFootballHOF) February 10, 2023
30 years!
30 years ago today, I was introduced to pro sports for the first time, both attending and watching the first game I ever saw of any kind.
30 years later…
I Still Have: My passion for sports, which I take to work every day.
I No Longer Have: Those shorts, socks and sneakers😂 pic.twitter.com/r96zSeBJe1
— Dan Marrazza (@DanMarrazza) May 30, 2023