Good work by Cam Schwab (@camschwab) of the Melbourne Demons starting “Whiteboard Wednesday” discussing strategy behind running a sports franchise.

I'm sure Demon fans are stoked to get this level of access to their club's CEO.

It's a great use of YouTube as a video sharing platform I'll look forward to more Whiteboard Wednesdays.

If you're looking for the book mentioned in first video then look no further, Management Secrets of the New England Patriots Volume 2

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