On this week's Sports Geek Podcast I chat with Harf on SEN about World Cup & Socceroos. Lately I’ve been getting a few requests to help replace staff and reshape digital teams, so I discuss how to skill up and resource your sports digital team. We preview some the the killer digital campaigns for SEAT presentation and a listener question – What is the value of a hashtag?
On this podcast you’ll find out about:
- How Socceroos content was framed by one single player interview
- How sports digital teams have evolved in past 5 years
- What roles you need to be thinking of (as an employee and a sports team)
- What is the key ingredient you need with sports digital staff
- How do you value hashtags?
- Comparing Facebook growth – World Cup Vs LA Kings
Resources from the episode
- What to look for in a killer digital campaign, my post on Linkedin
- Last year's presentation with Phillippe Dore with audio
- Follow @SEATConference on Twitter and Instagram and like SEAT on Facebook
- Facebook on Facebook Video and News feed
- Here is the Socceroos hype video on Facebook with Tim Cahill quote
- Congrats to Aaron LeValley from LA Kings on Winning Stanley Cup, listen to Aaron on ep 43
- Check out Neil Horowitz podcast on DSMSports.net, follow him on Twitter (@NH287)
- Connect with all guest of the podcast and check out the podcast archive
- Thanks for iTunes reviews in Australian iTunes and USA iTunes.
- Have you signed up for weekly Sports Geek News?
David Burtenshaw on Adelaide Crows Fan Engagement Transcription
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