In this episode of Sports Geek Sean Callanan interviews MLSE's Manager, Strategy, Global Partnerships Morgan Todd:
On this podcast you'll learn about:
- Why marketing is so important for Morgan to create successful partnerships
- How the Raptors partners leant into digital when NBA games stopped
- Why being agile with partners was so important and continues to be
- Importance of connection to community for fans and partners
- New Raptors jerseys providing events you can plan for
Listen to MLSE's Morgan Todd on Sports Geek
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Resources from the podcast
- Connect with Morgan Todd on Linkedin and follow @mogtodd on Twitter
- Some more Sports Geek episodes you might like to check out:
Check out the Raptors drive-in as discussed on the podcast
https://twitter.com/Raptors/status/1304582354657304577
New jersey release, more to come!
Which North are you? #WeTheNorth pic.twitter.com/xmATeh0AaD
— Toronto Raptors (@Raptors) October 15, 2020
Digital To Dollars is the five-pillar process pro teams and leagues have used for a decade to turn digital audiences into revenue, and it’s coming soon as a self-paced program. Those on the waitlist will get 20% off upon launch.
Check out our podcasts with SEAT
We’ve launched two monthly podcasts in collaboration with SEAT.
Sean hosts The SEAT Report with Josh Barney. Check it out
Each month, Sean will profile a SEAT partner on SEAT Solves.
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