In this episode of Sports Geek Sean Callanan interviews Melbourne Storm's Head of Brand & Content Oran Aziz:
On this podcast you'll learn about:
- Early career lessons working with Hockey Australia
- Positioning the Melbourne Storm brand in the world's sports capital
- 2020 a year of best laid plans
- Quick moving & thinking needed as COVID hit
- Building trust with playing group & digital
- Adapting content strategy for Victorian fans stuck in lockdown
- Origin of Our Home, Victoria campaign
- Pandemic Grand Final experience and how the Storm digital team became a newsbreaker
Listen to Melbourne Storm's Oran Aziz on Sports Geek
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Resources from the podcast
- Connect with Oran Aziz on Linkedin and follow on Twitter @OranAziz
- Follow the Melbourne Storm on the following platforms:
- Twitter – @Storm
- Instagram – @Storm
- YouTube – Melbourne Storm
- Facebook – Melbourne Storm
- Check out some more Sports Geek episodes you might enjoy:
Check out content from Melbourne Storm
Missed this.#YourStorm pic.twitter.com/jKiPq8DNig
— Melbourne Storm 🏆 (@storm) March 11, 2021
Well said Skip.
“You beauty.” pic.twitter.com/ADUCbK0ybD
— Melbourne Storm 🏆 (@storm) October 27, 2020
Home 🥰🏆 pic.twitter.com/wnXP82fA9o
— Melbourne Storm 🏆 (@storm) October 30, 2020
Digital To Dollars is the five-pillar process pro teams and leagues have used for a decade to turn digital audiences into revenue, and it’s coming soon as a self-paced program. Those on the waitlist will get 20% off upon launch.
Check out our podcasts with SEAT
We’ve launched two monthly podcasts in collaboration with SEAT.
Sean hosts The SEAT Report with Josh Barney. Check it out
Each month, Sean will profile a SEAT partner on SEAT Solves.
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