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Creating Memorable Fan Experiences – Lewis O’Flynn, MCC

In this episode of Sports Geek, Sean Callanan chats with Lewis O'Flynn from Melbourne Cricket Club.

On this podcast, you'll learn about:

  • What Lewis learned working at the Australian Grand Prix
  • Why all sports executives need to learn how to sell
  • Looking back at a very successful AFL Finals series with multiple 90K+ crowds
  • Balancing tech and human customer service for all fans
  • The opportunity to enhance the concert experience when Ed Sheeran or Taylor Swift plays the MCG
  • Sean's assessment of social strategy for stadiums in 2023
Lewis O'Flynn on Sports Geek

Listen to Lewis O'Flynn on Sports Geek

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Pick my brain

Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.

The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

Resources from the podcast

As discussed on the podcast

100,024 – A full house at the ‘G for the AFL Grand Final

Footy to Cricket

MCG Network discussed on the podcast

A memorable day at the MCG (especially for Pies fans)

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