In this Sports Geek episode, Sean Callanan chats with Kristen Eckhardt from Port Adelaide FC
On this podcast, you'll learn about:
- Insights on marketing for arts and sports audiences
- The importance of customer experience and brand integration
- Why the Port Adelaide game-day experience is so important
- How to Port Adelaide embraces it's history in branding and activations
- Why team culture is crucial for long-term success
- Sports Geek Classic – Have you applied the Spice Girl Strategy?
Listen to Kristen Eckhardt on Sports Geek
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Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with Kristen Eckhardt on LinkedIn and let her know you listened to the episode.
- Follow Port Adelaide Football Club across social media:
- Twitter – @PAFC
- LinkedIn – @Port Adelaide FC
- Facebook – @PortAdelaideFC
- Instagram – @pafc
- YouTube – @portadelaidefc
- TikTok – @pafc
- People mentioned by Kristen
- Matthew Richardson – CEO of Port Adelaide Football Club
- Kara Fantasia – Head of Game Day & Events
- Recommendation
- Checkout the Sports Geek Amplify Season 2
- Travel plans
- 23-26 June Las Vegas (SEAT)
- 17 July – 3 August Italy
- Conference dates
- Episodes you should listen to
- Throwback episodes you may have missed
As discussed on the podcast
Never Tear us Apart
excited for this one 🧣🤍 pic.twitter.com/zhevXUlWFv
— Port Adelaide FC (@PAFC) May 30, 2024
Not so Little Amal
Port Adelaide supporters will have the opportunity to march to Round 1 this Sunday with a global symbol of human rights, Little Amal ❤️
— Port Adelaide FC (@PAFC) March 15, 2024
More info ℹ️ https://t.co/Nx6hgXTZ4x pic.twitter.com/Hnysf6mc4m
Fan Engagement ❤️
things we always appreciate: pre-game love 🥰 pic.twitter.com/PxkUUQplml
— Port Adelaide FC (@PAFC) May 30, 2024
Met Fashion Thread discussed on the podcast
it's fashion, look it up 💅 pic.twitter.com/Eb7buoEHir
— Port Adelaide FC (@PAFC) May 14, 2024
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