Collingwood & West Coast Eagles battled on Sunday not only at the MCG but also online, here are the results.
The Build Up
Via Website – Smash the digital Eagles!
It’s game day! Warm up your #gopies voice as we look to take down the Eagles at the MCG later today.
Via Website – Beat the Pies in our online battle
Metric: Increase in YouTube channel subscribers (over just 4 days Thursday to Monday!)
West Coast – 294 subscribers with a 7% increase
Collingwood – 1854 subscribers with a 9.5% increase
As Collingwood took out the YouTube round you get to see that Dale Thomas banana goal if you haven’t already…
Metric: Number of likes obtained pre-game on Sunday
West Coast – 1076 likes or 1.3% of Facebook fan base
Collingwood – 4830 likes or 3.6% of Facebook fan base
Metric: Hashtag usage & volume
West Coast – 181 tweeps sent out 294 tweets using #goeagles which was 3.3 % of followers at 0.07 tweets per follower
Collingwood – 376 tweeps sent out 1316 tweets using #gopies which was 2.4% of followers at 0.08 tweets per follower
West Coast WIN
Great engagement by both fans across Facebook & Twitter and growth on YouTube will no doubt allow fans of both teams to get closer to the action. Sports Geek is looking forward to helping the Eagles & Pies grow their digital fan base as well as the deepen their relationships with fans via social media.
Overall Winner Collingwood 2-1
Perhaps a rematch will occur come finals time?