Here are the latest articles curated by Sports Geek Reads, get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
The Creator Paradox: Why F1 and Tennis are Losing Gen Z, While the NBA Thrives – Idee Fixe *
Impact of Gen Z on sport leagues.
F1, Tennis, NBA, Marketing, Gen Z
YouTube TV Drops Disney's ABC, ESPN and Other Networks After Two Sides Fail to Reach New Deal – Variety *
Negotiation breakdown affects streaming.
Media, Streaming, TV Rights, Negotiations
Amazon Ad Revenue Soars 24 Percent to $17.7 Billion – Hollywood Reporter *
Growth in digital advertising drives revenue.
Advertising, Digital Media, Marketing, Sports
How Adobe reinvented its entire creative suite with AI – The Neuron *
Adobe transforms tools with AI.
AI, Adobe, Marketing, Media, Technology
A Single Match Cost Me Thousands of Dollars at 2026's World Cup of the 1% – The Guardian *
Rising costs of attending major sports events.
FIFA, World Cup, Ticketing, Sports Marketing, Fan Engagement
Professional Sports
Mark Walter buys the LA Lakers: Breaking down the record US$10bn deal – SportsPro
NBA team acquisition analysis.
NBA, Investment, Los Angeles Lakers, Finance, Acquisitions
NASCAR profit exceeded US$100m in 2024 – SportsPro
Insight into NASCAR's financial success.
Nascar, Finance, Sports Business, Legal, Racing
PFL CEO says ESPN failing to boost PFL brand ahead of renewal – Insider Sport
Challenges in strengthening MMA brand visibility.
MMA, Media Rights, ESPN, PFL, Brand Strategy
Digital & Social
China Now Requires Influencers to Have Degrees to Post About “Serious” Topics – Economic Times
New regulations in influencer space.
China, Influencers, Regulation, Marketing, Social Media
Geek out
How to Use Claude Code Like the People Who Built It – Every
Founders' insights on Claude Code.
AI, Technology, Data, Development
Why Most Enterprise AI Projects Fail: Patterns That Work – WorkOS
Common pitfalls in AI integration.
AI, Technology, Data, Enterprise, Marketing
Canva launches an AI-powered ‘Creative Operating System' for marketers and video editors – The Verge
AI tools boost creative marketing.
Marketing, AI, Creative, Content Creation
Make you think
How to Use AI to Sharpen Your Marketing Plan While Keeping the Human Edge – Pam Didner
Integrating AI in marketing with human touch.
AI, Marketing, Technology
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