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Key Reads
Has youth sports lost the plot? – Morning Brew *
Deep dive into the $40B youth sports industry machine.
US, Youth Sports, Private Equity, Media Rights
Why Private Equity Wants a Piece of Serie A's €4 Billion Business – Substack *
Inside PE's push into one of football's biggest leagues.
EU, Football, MediaRights, PrivateEquity
What happens when college football games are only for the rich? – The Athletic *
Big-time college football grapples with ultra-premium ticketing.
US, CollegeFootball, Ticketing, FanExperience
The Fine Print: The Biggest Financial Penalties in Sports – Yahoo Sports
How huge fines and sanctions reshape leagues and teams.
Global, Governance, Finance, Compliance
Professional Sports
Premier League Transfer Spending Tops €4.1 Billion – Yahoo Sports
Data-driven look at Europe's record transfer window.
EU, Football, Finance, Media-Rights
LeBron James Jumps to Polymarket From DraftKings, With Football Focus – Front Office Sports *
LeBron shifts from sportsbook to booming prediction market.
US, NBA, Betting, Sponsorship
The Real Reason Kawhi Leonard Was Only Fined $700,000 – Huddle Up
Inside the NBA's 36-page investigation into the Clippers.
US, NBA, Governance, Integrity
Rams Are Testing the Limits of Sleep Science Before Australia Game – Front Office Sports
NFL team experiments with travel, sleep and performance tech.
US, NFL, Sports Science, AU
Digital & Social
The Chicago Cubs are producing a scripted rom-com show for TikTok called Nine Innings to Love – Morning Brew
An MLB club turns to TikTok-native scripted storytelling.
US, MLB, TikTok, Content
My Threads Account Hit 60,000 Followers and 14 Million Views in 90 Days. – Medium
Practical organic growth tactics from Meta's Threads platform.
Global, SocialMedia, Marketing, Audience
Media & Entertainment
Apple TV+: Prestige Darling, Streaming Loser – Medium
What Apple's streaming struggles mean for sports rights.
Global, MediaRights, Streaming, Strategy
CBS Sports' Lead Big Ten Package Goes HDR Under a New Front Bench – Sports Video Group
HDR production raises the bar for college football broadcasts.
US, BroadcastTech, MediaRights, FanExperience
Inside the Big Ten's Media-Deal Game Draft – Yahoo Sports
How networks literally draft college football game windows.
US, College-Football, Media-Rights, Scheduling
Geek Out
Why Private Equity Wants a Piece of Serie A's €4 Billion Business – 365247 Sports
Fantasy, apps and CRM powering Serie A's fan data strategy.
EU, Football, CRM, Fantasy
Eigenvalues for People Who Slept Through Linear Algebra – Medium
Friendly explainer for the maths behind modern sports analytics.
Global, Data, Analytics, AI
AI
OBS' CTO: AI is Becoming a Productivity Super-Booster – Sports Video Group *
Olympic broadcaster explains where AI is actually delivering value.
Global, AI, BroadcastTech, Operations
The Dilemma's Innovator: How AI Challenges Every Company to Reinvent Itself – Medium
Executive-level view of AI as a full-business reset button.
Global, AI, Strategy, Innovation
Make You Think
Young Men Are Quitting Work—A Psychiatrist Explains – Quillette
Workforce shifts that could reshape sports' talent pipeline.
AU, Workforce, Mental Health, Talent
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