On this week's podcast, I chat with Tyson Densley from the AFL (Australian Football League) about the goals of the AFL social media team and what they are looking for in season 2014.

On this podcast, you’ll find out about:

  • How the AFL have engaged fans via user-generated content
  • What the AFL plans to do with live replays during games on social platforms
  • How the social media team is gaining attention in AFL Media
  • The tricky balance of banter and content that the AFL manages every day
  • Which Paris Saint-Germain striker took Twitter by storm
  • What NRL and AFL teams lead the way on Facebook and Twitter
  • What do the latest Facebook pages changes mean for sports teams

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Resources from the episode

Digital To Dollars is the five-pillar process pro teams and leagues have used for a decade to turn digital audiences into revenue, and it’s coming soon as a self-paced program.  Those on the waitlist will get 20% off upon launch.

Check out our podcasts with SEAT

We’ve launched two monthly podcasts in collaboration with SEAT.

Sean hosts The SEAT Report with Josh Barney.  Check it out

Each month, Sean will profile a SEAT partner on SEAT Solves.

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