In this episode of Sports Geek, Sean Callanan chats with Stephanie Beltrame, EGM – Broadcast & Commercial
On this podcast, you'll learn about:
- The evolution of media rights for Cricket Australia.
- Balancing between reach and revenue when media rights are up for renewal.
- Why developing new products have helped widen the appeal of cricket
- The rise of women's cricket and how it has helped fuel further growth.
- How partnerships have changed and what sponsors are looking for when engaging Cricket Australia
Listen to Stephanie Beltrame on Sports Geek
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Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with Stephanie on Linkedin and let her know that you listened to the episode.
- Follow Cricket Australia across social media
- Twitter – @CricketAus
- LinkedIn – Cricket Australia
- Facebook – @CricketAustralia
- Instagram – @cricketaustralia
- Checkout Cricket Australia's strategic plan for 2022-2027
- People mentioned on the podcast
- Brendan McClements – CEO at Visit Victoria
- Bernard Salt – Author & Demographer
- Check out the Sports Geek Amplify Series – Season 2
- Episodes you should listen to
- Conference we can meet up at
- Where I'll be post SEAT, please reach out if we can meet up
- DC – July 17-20
- NYC – July 20-25
As discussed on the podcast
A big SUMMER of cricket ahead!
Share it, bookmark it, print it.
We can't wait to see as many fans as possible supporting the Aussie men's and women's national teams this summer of cricket 🏏🏟 pic.twitter.com/Xd3ngsG3YR
— Cricket Australia (@CricketAus) May 14, 2023
Nothing better than an Ashes win! (Sorry, not sorry to our English listeners)
SCENES! 🤩 https://t.co/Eq9CMlNk0g
— Cricket Australia (@CricketAus) June 21, 2023
Cricket for all
"We have the strength within cricket to reach far and wide in this country." 🖤💛❤️
Full video: https://t.co/PcAJETZ7VG pic.twitter.com/eSndzQT3Ng
— Cricket Australia (@CricketAus) June 3, 2023
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