Westpac Stadium for A-League (Photo from @WestpacStadium)Westpac Stadium CEO Shane Harmon chats about his experience with the Rugby World Cup in 2011 and his new role at Westpac Stadium in Wellington. On Harf Time, we look back at why #WarriorsLive was a success, bringing fans into the huddle at a preseason practice.

On this podcast, you’ll find out about:

  • What sports teams can learn from Gary Vanyerchuk's book promotion on Twitter
  • The importance of Facebook for ticket sales for the Rugby World Cup
  • How Twitter was vital for the Rugby World Cup as a comms tool around the Christchurch earthquake
  • Challenges and opportunities for stadiums and venues entering social media
  • How the Golden State Warriors got me out of bed at 5 am
  • How sports teams can leverage Google Hangouts on Air

Resources from the episode