In this Sports Geek Replay episode, Sean Callanan chats with MLSE's Morgan Todd in this Sports Geek interview.
On this podcast you'll learn about:
- Why marketing is so important for Morgan to create successful partnerships
- How the Raptors partners leant into digital when NBA games stopped
- Why being agile with partners was so important and continues to be
- Importance of connection to community for fans and partners
- New Raptors jerseys providing events you can plan for
Listen to Jennie Wyllie on Sports Geek
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Need a keynote speaker for your next event or conference?
SportNXT – Melbourne – 7-9 September 2026
Join Sean Callanan and sports executives from around the world to shape the future of sport.
Digital To Dollars is the five-pillar process pro teams and leagues have used for a decade to turn digital audiences into revenue, and it’s about to be available as a self-paced program.
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