On this week's podcast, we chat with Oscar Ugaz about the European sports digital scene and his time at Real Madrid.

On this podcast, you’ll find out about:

  • What Oscar thinks the keys are behind connected stadiums
  • How Real Madrid used Facebook gaming to raise money
  • Why YouTube is a perfect fit for sports content
  • What the Australian Olympic team learned about social media after London
  • How athletes like David Morris dealt with a huge influx of social media attention
  • How Google+ is finding its way into the sports market
  • How digital fans will be given the Front Row treatment at Old Trafford

Resources from the episode