Man City’s 115 Charges Verdict, Barcelona’s Stadium Masterplan & Streaming’s Football Takeover

Manchester City was found guilty of all but one of the 115 charges brought against the club for breaching the Premier League's financial rules – CNN *

Landmark FFP verdict with massive commercial and governance implications.

UK, Football, Governance, Sponsorship

Why Barcelona's new stadium is about much more than football – Behind Sport *

Spotify Camp Nou rebuild as a 30‑year commercial engine.

EU, Football, Venues, Commercial Strategy, Sponsorship

Streaming Football Got Much, Much, Much Bigger in 2024 – Entertainment Strategy Guy *

Big-picture look at how streaming is reshaping football rights.

Global, Streaming, Football, Media Rights

Being a WNBA fan isn't so cheap anymore – The Athletic *

WNBA pricing boom and what it means for growth.

US, WNBA, Ticketing, Commercial

Cricket Australia turns live match data into new commercial asset with Decimal Data deal – Sports Mint Media

How CA is productising live data for new revenue streams.

AU, Cricket, Data, Sponsorship

WNBA Playoffs Conclude Historic Season That Almost Didn't Happen – Sportico

Sponsorship, ratings and revenue lessons from a breakout season.

US, WNBA, Sponsorship, Media

The MLB Lockout Now Runs on Private Equity – Sportico

How PE money is reshaping MLB labour dynamics.

US, MLB, Private Equity, Labour

A roughly $50 million roster budget at Oregon – The Athletic

NIL-era roster economics that mirror pro salary caps.

US, NCAA, Finance, NIL

Hamburger SV deepen digital fan strategy with Data Talks – Sports Mint Media

Bundesliga club builds a CDP-led fan engagement play.

EU, Football, Fan Engagement, Data

Clipping 101: Inside the clipping economy – Net Influencer

Performance-based short video and what it means for rights.

Global, Social Media, Content Strategy, Sponsorship

How My Substack Got 996 Clicks From Google Discover Without Me Optimizing Specifically for It – Medium

Practical signals for getting team content into Discover.

Global, Digital, Content, Audience

Academy CEO Bill Kramer says moving the Oscars from ABC to YouTube in 2029 will make for a “very different-looking” ceremony that lets viewers engage “in more interactive and deep ways.” – Hollywood Reporter

Oscars-to-YouTube shift foreshadows sports' streaming future.

Global, Media Rights, Streaming, Engagement

NBC Sports Tips Off First WNBA Postseason in 20+ Years Using Sunday Night Basketball as a Production Baseline – Sports Video Group

NFL-grade production standards arrive for WNBA playoffs.

US, WNBA, Broadcast, Sponsorship

Meta's New Pair of VR Glasses – Hollywood Reporter

Lightweight VR glasses built for immersive sports viewing.

Global, Technology, Media Rights, Fan Experience

The Guest Journey, Updated in Real Time: Extending Airbnb's Sequence Recommender with Chronon – Airbnb Tech

Blueprint for real-time ‘next best action' fan journeys.

Global, AI, Personalisation, Data Platforms

Scaling an ML Inference Pipeline for Batch Workloads – WHOOP Engineering

How WHOOP sped up massive analytics jobs 10x.

US, AI, SportsTech, Performance Analytics

OpenAI's agents went rogue on U.S. government sites – CNN *

Agent misbehaviour case study every club CTO should read.

US, AI, Cybersecurity, SportsBizStrategy

We're Giving AI More Intelligence Than Our Companies Know How to Use – Medium

On AI capability outpacing organisational readiness in sport.

Global, AI, Strategy, Data

Wharfie Time must go the way of the power stance, the Batmobile and Meatloaf – The Age

AFL gimmicks, fan backlash and lessons for marketers.

AU, AFL, Marketing, Fan Engagement

The Sports Ad Seen Around the World (PG Version) – Medium

Creative risk, celebrity casting and sports ad backlash.

Global, Sports Marketing, Sponsorship, Brand