Gaming Subscriptions, Kayo’s Streaming Playbook & On’s Football Disruption

Gaming Is Dead. Long Live Gaming. – Morning Brew *

Gaming's shift to subscriptions mirrors sport's media disruption.

Global, MediaRights, Streaming, Data, Sponsorship

Kayo Sports: Inside the Sports Streaming Giant – 365247 Sports

Inside Australia's biggest sports streamer, data and dollars.

AU, Streaming, MediaRights, Data, Sponsorship

On is Trying to Premiumise a Mass-Market Sport – 365247 Sports

How On and Mbappé attack football's boot duopoly.

Global, Football, Sponsorship, Brand, Strategy

Does your college football roster cost $8M or $50M? Here's our report on 68 teams – The Athletic

Benchmarking NIL-era roster spend across major programs.

US, CollegeFootball, NIL, Finance, Data

Red Bull's ‘Max vs 100' and Extreme Content Marketing Playbook – Yahoo Sports *

How Red Bull builds must-watch events around its athletes.

Global, Brand-Marketing, Content, Sponsorship, Event-IP

Steinbrenner Family Selling 4% Yankees Stake in Apollo Deal – Sportico *

Yankees minority sale offers valuation and liquidity signals.

MLB, Finance, Investment, Team Sales

NBA Eyes Expansion Decisions by Year-End (Las Vegas & Seattle focus) – ESPN

What NBA expansion means for value, media and markets.

US, NBA, Expansion, Media-Rights, Investment

Nike Strikes Blow in College Brand Battle (Miami Hurricanes mega-deal) – Yahoo Sports

Inside Nike's richest-ever college apparel partnership.

US, NCAA, Sponsorship, Apparel, Commercial-Strategy

Athletics open Las Vegas commercial strategy with Circa founding partnership – SportsMint Media

New Las Vegas franchise leans into sportsbook-led partnership.

Sponsorship, Marketing, MLB, Las Vegas, Commercial Strategy

Meta Adds More Creator Partnership Tools – Social Media Today

New Meta tools reshape athlete and creator brand deals.

Global, SocialMedia, Sponsorship, CreatorEconomy, Marketing

Social media is the leading source of news, per Reuters – Social Media Today

Social overtakes traditional news—implications for clubs' content.

Global, Social Media, Marketing, Audience, Data

Netflix Content Chief Talks Event Strategy While Eyeing More Live Sports – Sports Video Group *

How Netflix is really thinking about live sport.

Global, Streaming, MediaRights, Strategy, OTT

Charlotte Hornets Name DAZN Exclusive Direct-to-Consumer Streaming Partner – Sports Video Group

NBA team bets on DAZN for local DTC streaming.

US, NBA, OTT, DTC, MediaRights

With New AM Radio Act, Live Sports Remain on the Air – and on the Road – Sports Video Group

Why old-school radio still matters for live sport.

US, Audio, Policy, Distribution, Rights

Home at Highmark Stadium: Buffalo Bills' New Venue Drives Fan Experience With Exterior Tech Center, Internal IP-Powered Infrastructure – Sports Video Group

Inside the Bills' IP-first, tech-heavy new stadium.

US, NFL, Venues, Technology, Fan Experience

Apple TV Expands iPhone Camera Deployment for ‘Friday Night Baseball' Finale at Dodger Stadium – Sports Video Group

iPhones, 5G and cloud workflows reimagine live baseball.

US, MLB, Broadcast, MobileTech, Innovation

50 Digital Product Ideas You Can Build With Claude AI Connectors – Medium

A menu of AI product ideas ripe for sport.

Global, AI, Product, Digital, Innovation

How AI Creates a Capability Mirage – MIT Sloan Management Review

Why AI can mask weak skills in your organisation.

Global, AI, Workforce, Management, Innovation

Anthropic's Claude Was Used to Hack OpenAI – Ars Technica

AI models can attack each other—security warning for sport.

Global, Technology, AI, Cybersecurity, Data

Research: upset losses and sports betting raise intimate partner violence risk – The Athletic

Data on gambling, losses and real-world harm.

Global, Sports Betting, Data, SocialImpact, Policy

Canada's Social Media Ban Also Takes Aim at AI Chatbots – The Next Web

Youth protections could reshape digital fan engagement.

CA, Regulation, Social-Media, AI, Youth-Engagement