Here are the latest articles from Sports Geek Reads

Key Reads

Jessica Berman Is SI’s 2024 Innovator of the YearSports Illustrated *
NWSL commissioner Jessica Berman leads league's transformative growth.

‘It has skyrocketed’: How flag football established itself on the US sporting landscapeCNN *
Flag football's rapid ascent is a marketer's gold mine.

How LiveScore is helping support mental health in footballSport Industry *
LiveScore's initiative highlights mental health's rising importance.

What’s Next for the CFP? Expansion, Format Changes on the HorizonFront Office Sports
College Football Playoff changes may reshape sports business strategies.

Inside a Big Ten Athlete Revenue Sharing AgreementSportico *
Revenue sharing promises a new era in college athletics.

Professional Sports

Chelsea set to sign Mamadou Sarr from BlueCo-owned StrasbourgThe New York Times
Cross-ownership impacts club dynamics in sports business.

NFLPA Investigating Own Role in OneTeam Amid Corruption AllegationsFront Office Sports
The investigation highlights governance issues in sports unions.

SailGP checks in global Accor partnershipSport Industry
Hospitality partnerships boost fan experiences and sponsorships.

Florentino Pérez remains Real Madrid President for next four yearsInsider Sport
Leadership stability impacts Real Madrid's strategic direction.

Media & Entertainment

John Green Used a YouTube Channel's Sponsor Money to Sign a Football Player for a 4th Tier English Soccer TeamYouTube
A novel approach to sponsorship in sports marketing.

Mark Philippoussis Gets Technical in Google Pixel's Australian Open CampaignMumbrella
Discover the synergy of sports and tech in marketing.

MLK Jr. Estate Jumps Into Hoops With Coretta Scott King ClassicSportico
Sports intersect with cultural legacy in this new event.

The Nintendo Switch 2 Might Be Backwards CompatiblePolygon
Fans await a gaming revolution with backward compatibility.

AI 🤖

5 different ways to create a chatbot using AI toolsBen's Bites
Chatbots can revolutionize fan engagement and customer service.

AI Models Open a New Era in Software CreationVenture Beat
Explore how AI's fueling innovation in software development.

Character AI Tests Games on the WebTech Crunch
AI gaming experiences enhance fan engagement across platforms.

Perplexity AI proposes merger with TikTok USCNBC
Merging AI with social media for digital engagement insights.

Check out Reads.SportsGeekHQ.com to stay on top of sports business news.
Listen to Sports Geek Rapid Rundown on your fave podcast platform.