Here are the latest articles curated by Sports Geek Reads, get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
Home nations lodge sole bid to bring Women's World Cup 2035 to UK – Insider Sport *
UK bids for 2035 Women's World Cup.
Women's World Cup, Football, Fan Engagement, Investment, FIFA
Cricket Australia forecasts ‘AUS$600m' in Big Bash team stake sales – SportPro *
Big Bash League team stakes for sale.
Finance, Investment, Big Bash League, Cricket, Sports Business
Why Brands Spend More With Niche Creators – PublishPress *
Brands turn to niche creators.
Marketing, Sponsorship, Technology
Scottish FA Agrees Historic Hampden Rights Deal – SportIndustry.biz
Naming rights secured for Hampden Park.
Football, Sponsorship, Marketing
Professional Sports
Brazil soccer coach apologises after homophobic pink kit remark: ‘Colors don't define genders' – The Athletic
Coach apologises for pink kit remark.
Soccer, Diversity, Inclusion, Branding, Marketing
Streaming Wars: Netflix Eyes Premier League Broadcast Rights. – TheTimes
Netflix bids for Premier League rights.
Premier League, Netflix, Media Rights, Streaming
AI
AI weapons are dangerous in war. But saying they can’t be held accountable misses the point – The Conversation
AI accountability.
AI, Governance
Make you think
Marketing Lessons From The Grateful Dead – Seth Godin *
Unorthodox marketing from The Grateful Dead.
Marketing, Innovation, Music Industry
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