Here are the latest articles from Sports Geek Reads
Key Reads
Marketing Execs Share Synergy in Growing Brands – Sports Business Journal *
Discusses strategic synergy in sports marketing efforts.
Marketing, Brand Strategy, Sponsorship
France's Sportstech Market Growing at 20% Per Annum – LinkedIn *
Highlights rapid growth and investment in French sportstech.
Sportstech, Market Growth, Investment
Roger Goodell's Tenure May Extend Again As NFL Eyes New Deal – Front Office Sports
Importance of leadership continuity in strategic sports leagues.
NFL, Leadership, Strategy
Genius Sports Launches BetVision for Soccer to Transform Live Betting and Fan Engagement – Genius Sports
AI enhancing fan engagement in sports betting.
AI, Sports Betting, Fan Engagement
NFL Owners Take Major Step Toward Olympic Flag Football Participation – Washington Post *
Explores NFL's strategic global expansion via the Olympics.
NFL, Olympics, Expansion
Professional Sports
Paige Bueckers's WNBA Debut Delivers 121% Ratings Bump on Ion – Front Office Sports
Highlights impact of star power on sports viewership.
WNBA, Media, Ratings
NHL Playoffs TV Ratings Down Big in U.S. but Surging in Canada – Front Office Sports
Contrasts NHL viewership trends in U.S. and Canada.
NHL, Media, TV Ratings
New CFP Seeding Rewards Rankings, Not Titles—Except on the Paycheck – Front Office Sports
Explains seeding changes in College Football Playoffs.
College Football, Playoff Structure, Media Deals
Knicks Playoff Run Reviving Local Spots Amid Tourism, Spending Slump – Sportico
Highlights Knicks' economic impact on local businesses.
NBA, Local Economy, Sports Marketing
Digital & Social
Content Pillars for Social Media: Reaching Your Audience with the Content They Need – HubSpot
Social media strategies essential for audience engagement.
Marketing, Social Media, Strategy
Global Signs Strategic Partnership with Australia's ARN – ARN *
Explores cross-continental media and ad strategy impacts.
Media, Partnerships, Advertisements
Sports Promoting… Sports? – Notice Sports
Strategic cross-sport promotion expands fan engagement.
Cross-sport Promotion, Marketing, Strategic Partnerships
Media & Entertainment
Nvidia's AI Blitz at Computex 2025 – Futuretools
Details AI's role in enhancing fan VR experiences.
AI, Technology, Sports Tech
OpenAI Brings In iPhone Designer Jony Ive – Futureparty
Significant tech industry shifts with Jony Ive's involvement.
OpenAI, AI, Technology
Geek out
Google AI Coding Tool for UI Design – The Verge
Revolutionises UI design in sports apps and platforms.
AI, UI Design, App Development
SignalFire Report on Tech Hiring and AI Talent Wars – SignalFire *
Discusses AI recruitment trends influencing sports sectors.
Technology, Recruitment, AI
AI
Apple Opens Local AI Models to Third-Party Apps – The Verge
Discuss implications for sports app development.
Apple, AI, App Development
Google's Smart Glasses as AI ‘Next Frontier' – CNET *
Explores wearable tech's potential in fan engagement.
Google, AI, Smart Glasses
Make you think
Tom Brady to Open ‘Hall of Excellence' Memorabilia Museum in Las Vegas – NY Times
Explores celebrity ventures into fan engagement.
Tom Brady, Sports Marketing, Memorabilia
Listen to Sports Geek Rapid Rundown on your fave podcast platform.