NFL’s Munich Return & Amazon’s Sports Ad Strategy: Sports Marketing Going Global

FIFA World Cup 2026 faces new week of controversies – Insider Sport *

Significant controversies face the FIFA World Cup 2026.

FIFA, Sports Governance, Controversy, Sports Marketing

Ten things we learned about sports sponsorship and marketing in 2025 – SportPro 

Insights into 2025 trends in sponsorship.

Sponsorship, Marketing, Trends, Data, Sports

NFL Returning to Munich in 2026 and 2028 for International Football Games – The New York Times *

NFL expands global footprint in Munich.

NFL, International Expansion, Marketing, Global Strategy

The WTA and Mercedes: Everything to know about the biggest sponsorship in women's tennis history – SportPro

WTA-Mercedes sponsorship marks historic deal.

WTA, Mercedes, Sponsorship, Women's Sport, Marketing

How International Forces Are Shaping Sport In Australia – Notice

Global influences reshape Australian sport.

Globalisation, Marketing, Sponsorship, Media, Australia

Mohamed Salah: What we're hearing about his future – and what would be best for his brand? – The Athletic 

Salah's branding strategies and career prospects.

Branding, Athlete Marketing, Football, Sports Management, Strategy

NASCAR, Michael Jordan's 23XI Racing Settle Antitrust Dispute – Sportico

Michael Jordan's team resolves antitrust dispute.

Law, Antitrust, Motorsports, Michael Jordan, NASCAR

Shopify's Agentic Storefronts – Shopify

AI powers new e-commerce strategies for Shopify.

AI, E-commerce, Technology, Marketing

Adobe embedded Photoshop, Express, and Acrobat into ChatGPT – TechCrunch

Adobe tools directly integrate with ChatGPT.

AI, Marketing, Technology, Adobe

Why Letterboxd Is Reshaping Film Culture – The Guardian

Letterboxd changes digital community dynamics.

Digital Marketing, Audience Engagement, Media

Demystsifying the Teen Social Media Ban: Explainer Paper – QUT

Explains Australia's new social media regulations.

Social Media, Regulation, Digital Strategy, Youth Engagement

YouTube's Neal Mohan named TIME's 2025 CEO of the Year – Time

YouTube CEO honoured for leadership in media.

Leadership, Media, Business

Prime Video's Black Friday Sports Playbook Pays Off for Advertisers – AdWeek *

Amazon's sports ad strategy reaps rewards.

Advertising, Prime Video, Sports Media, Marketing

Shopify Merchants Can Now Sell Products Through AI Chatbots – BetaKit

AI chatbots enhance Shopify sales channels.

AI, E-commerce, Marketing, Technology

Anthropic and Accenture struck a three-year Claude partnership – Anthropic

Partnership aims to increase AI enterprise use.

AI, Technology, Sports Business, Enterprise, Innovation

The AI Bubble Should Have Never Existed In The First Place – Medium

Critique of the AI industry's growth bubble.

AI, Technology, Business