Here are the latest articles curated by Sports Geek Reads. Get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.

Key Reads

Inside The NBA's $16 Billion Expansion Plan: Why Seattle And Las Vegas Are Getting Teams – Huddle Up 

NBA's $16B expansion plan analysis.

NBA, Expansion, Media Rights, Sports Business, Marketing

AFL Grand Final Locked in Afternoon Timeslot Until 2025 – Herald Sun *

AFL keeps Grand Final in the afternoon.

AFL, Sports Scheduling, Broadcasting, Marketing, Sponsorship

Chris Greeley on Expanding the Esports Ecosystem – Front Office Sports 

Insight into esports ecosystem expansion.

Esports, Technology, Management, Business

Formula 1 Is Not Slowing Down – Morning Brew *

Formula 1 popularity and economic impact.

Formula 1, Sports Marketing, Sponsorship, Global Events, Economic Impact

Professional Sports

Fifa claims 2026 World Cup sponsorship sellout – SportPro *

FIFA's 2026 World Cup sponsorship success.

FIFA, Sponsorship, Marketing, Soccer, Sports Business

For Sale: A Seattle Sports Empire? – Sportico

Seattle sports empire potential sale.

NBA, Expansion, Team Sales, Ownership

CBS nets new deal to air 20 live WNBA games a season on new network – SportPro

CBS secures WNBA broadcast rights.

WNBA, Media Rights, Broadcast, CBS

Make you think

AIQ: Augmented Intelligence Takes AI Fluency to Exponential Levels – Brian Solis

Exploring AI's role in enhancing fluency.

AI, Technology, Data, Sports Management

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