Here are the latest articles from Sports Geek Reads

Key Reads

The NBA Can Compete With the NFL—If Social Video Views CountFront Office Sports *
Highlights the role of social video in sports viewership.

Maryland Commits to $20.5M for Student-Athlete Revenue SharingSports Business Journal
A major shift in revenue sharing within college sports.

Formula E partners with Google CloudSport Industry
Explores technological advances in sports partnerships.

Adidas, Mercedes-AMG Petronas Formula 1 Ink Multi-Year PartnershipMercedes-AMG F1
Spotlights brand collaboration in a global sports event.

Sony, NFL debut new helmet comms at CESSports Business Journal
Innovative tech enhancing team communication in the NFL.

Disney opens live sports ad inventory to real-time programmatic buys with Google, The Trade Desk, YahooAd Age
Revolutionizing live sports advertising through real-time programmatic.

Professional Sports

Rays Reverse Course on Tropicana Field Repairs, Aim for 2026 ReturnFront Office Sports
Insights on sports venue management and event planning.

Castore expands Formula 1 rosterSport Industry
Describes the expansion of a brand within Formula 1.

Prime Video set for first NFL playoff game, hopes for Saturday doubleheader bounceSports Business Journal
Prime Video's entrance into NFL broadcasting landscape.

Geek out

AI Agents: Nvidia’s Blueprints for creating autonomous AI agentsNVidia Blog
NVIDIA's innovations in AI for potential operational uses.

Google’s Deep Research toolGoogle Blog
Research tool advancements for market analysis and efficiency.

Meta proposes new scalable memory layers that improve knowledge, reduce hallucinationsVentureBeat *
AI improvements impacting data accuracy for sports analytics.

Media and Entertainment

Review of WWE Raw Netflix Debut by Richard DeitschNY Times
Netflix's strategy in the sports entertainment market.

Getty Images, Shutterstock Team Up in $3.7B MergerUSA Today *
Examining a massive merger in the media industry.

Make You Think

Infinite AI Conversation DemoInfinite Convo
Experimenting with AI impacting fan interaction and engagement.

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