NBA Expansion Plans, Puma’s Record Man City Deal & AI-Powered Podcast Ads

NBA to look at expansion amid Blazers uncertainty – Sports Business Journal 

NBA's expansion plans hold strategic implications for many stakeholders.

NBA, Expansion, Sports Business

Manchester City Signs Puma Extension Worth Record $1.5B+ – Sportico *

Record-breaking sponsorship reflects the growing value of Premier League rights.

Premier League, Sponsorship, Kit Deals

Is a Texas Takeover About to Hit the SEC, On and Off the Field? – Front Office Sports

Explores how Texas affects the SEC culturally and financially.

College Sports, NIL, Revenue Sharing

The Evolution of Ticket Sales – Matt Peterson, SF Giants – Sports Geek *

Insightful shifts from paper tickets to data-driven models.

Ticket Sales, Innovation, MLB

MLB Interested in Players Participating in L.A. Olympics, But Games' Baseball Schedule Puts League in July Bind – Yahoo Sports

Examines MLB's challenges with Olympic participation and scheduling.

MLB, Olympics, Scheduling

WNBA Attendance at Record Pace Entering All-Star Weekend – Front Office Sports *

WNBA's fanbase growth offers marketing and sponsorship insights.

WNBA, Attendance, Women's Sports

MLB All-Star Game Host Braves Seek to Unlock ‘Undervalued' Stock – Sportico

Atlanta Braves aim to maximise branded event strategy.

MLB, Finance, Market Valuation

Angel City Brings 2K, Nike Veteran Julia Victor as First CMO – Sportico

New CMO highlights branding efforts in women's soccer.

Soccer, Marketing, Sponsorship

Streaming Continues to Dominate as Broadcast TV Falls to Record-Low – Nielsen *

Marketers can capitalise on trends in streaming media.

Media, Streaming, Broadcasting

Lancashire Cricket puts a spin on streaming with OTT platform – Insider Sport

Cricket ramps up digital engagement with new OTT service.

Cricket, Streaming, Digital Media

Roblox Wants Users To Play With IP – Deadline

Roblox changes user engagement with creative IP strategies.

Technology, Gaming, Engagement

Universal Treats Christopher Nolan's The Odyssey Like A Superstar Tour – Variety *

A breakthrough marketing approach for film premieres offers lessons.

Marketing, Media, Film Industry

Meta's Building AI Data Centers the Size of Manhattan… And They Might Just Break the Power Grid – TechCrunch

Meta's AI plans could heavily influence sports technology infrastructure.

AI, Technology, Infrastructure

Anthropic drops Claude for Finance with data connectors and prompt kits – VentureBeat

AI tool offers breakthrough possibilities in financial analytics.

AI, Finance, Data

Triton and Ekoz Launch New AI Ad Tool – Triton Digital *

AI tool revolutionises podcast monetisation with host-read ads.

AI, Advertising, Podcasting

Meta announces the construction of a five-gigawatt AI data center, ‘Hyperion' – TechCrunch

Massive AI data center signals ambitious future in tech.

AI, Infrastructure, Meta

The Future-Proof Designer – NN

Stay relevant as AI evolves design and analytics.

AI, Design, Technology