Here are the latest articles curated by Sports Geek Reads, get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.

Key Reads

The Anti-AI Bet: Why Live Sports Will Become More Valuable As Everything Else Gets CheaperHuddle Up *

Explores live sports asset value.

AI, Sports Business, Live Events, Media Rights, Technology

Meta's WorldGen will turn a text prompt into a walkable, game-ready worldMeta *

Creates interactive 3D worlds.

AI, Virtual Reality, Sports Marketing, Fan Engagement

Maddencast' Sequel Showcases What EA, NBC and Genius Learned in 2024's DebutSports Business Journal 

EA and NBC sports media evolution.

Sports Broadcasting, Technology, Media Innovations, Gaming

Professional Sports

Sunk-Cost Football: UMass' Faltering Quest to Belong in the FBSSportico 

UMass financial and strategic struggles.

College Sports, Football, NCAA, Finance, Sports Management

Real Madrid Forecasts Record $1.44B in Revenue as It Preps Stake SaleSportico *

Financial strategy and stake sale.

Soccer, Real Madrid, Revenue, Finance, Stake Sale

Chiefs vs. Cowboys Could Draw Record 50M-Plus ViewersFront Office Sports 

Potential NFL viewership record.

NFL, Media, Broadcast, Viewership

Digital & Social

FIBA enters fantasy sports space ahead of World Cup 2027 QualifiersInsider Sport *

FIBA's fantasy sports strategy.

Fantasy Sports, Basketball, Fan Engagement, Marketing, FIBA

uniqFEED and Telstra put virtual advertising on the fast trackSport Business 

Partnership in virtual advertising.

Sports Technology, Virtual Advertising, Marketing, Sponsorship

Media & Entertainment

James Cameron will co-direct Billie Eilish's new concert movie.Screen Crush 

Collaboration insight into media.

Entertainment, Media, Filmmaking, Audience Engagement

Geek out

Google DeepMind hires former CTO of Boston Dynamics as the company pushes deeper into roboticsWired 

Integration of AI and robotics.

Robotics, AI, Technology, Innovation, Google

How to run product evalsEugene Yan 

Guide on AI product evaluations.

AI, Product Evaluation, Marketing, Sponsorship, Technology

Everything to know about Claude Opus 4.5The Neuron 

New AI model insights.

AI, Technology, Data Analysis, Sports, Marketing

Make You Think 

What to know about Damon Jones — at the center of two NBA scandalsESPN *

A look into NBA gambling scandals

NBA, Gambling, Athletes

Forward Sports Geek Reads to a friend.
Listen to Sports Geek Rapid Rundown on your fave podcast platform.