Here are the latest articles from Sports Geek Reads

Key Reads

The New Revelation in Sports Business: Why the Fanbase Is More Valuable Than the Team – Digital and Social Media Sports *

Fanbase strategy is sports' new goldmine

Analytics, Data, AI, Marketing, Fan Engagement

As Amazon Prime Video preps for debut as NBA's newest media partner, here's how the deal got delivered – Sports Business Journal *

Amazon's NBA media partnership explored

NBA, Amazon, Media Rights, Broadcasting

How the Jaguars Turned London Into the NFL's Most Profitable Road Game – Huddle Up

Jaguars' lucrative London strategy

NFL, London Games, Revenue, Marketing

British Cycling gears up for LA 2028 with Renishaw – Sport Industry.biz 

British Cycling partners for LA 2028 prep

British Cycling, Olympics, Technology, Sponsorship

OpenAI and Broadcom ink custom chip deal. – Morning Brew

Implications of OpenAI's custom chip deal

AI, Technology, Innovation

Professional Sports

Saudi buying Manchester United? Investor says “anything possible” – Insider Sport *

Saudi's United buyout possibilities

Football, Investment, Manchester United, Ownership

Newcastle United score collaboration with Visa to boost fan experiences – Sport Mint

Visa boosts Newcastle fan engagement

Football, Sponsorship, Fan Engagement, Marketing

Digital & Social

How to Turn ChatGPT Into Your Social Media Assistant – Entrepreneur

Using AI for social media efficiency

Social Media, Technology, AI, Marketing

Why LinkedIn Is Becoming the New Twitter for Thought Leaders – LinkedIn

LinkedIn emerging as a thought leader hub

LinkedIn, Social Media, Thought Leadership, Networking

Geek out

Ferrari Drive Smarter with Data – IBM 

IBM powers Ferrari with high-speed data

Formula 1, Data Analytics, Sports Technology, Marketing

OpenAI bets big on custom chips to scale ChatGPT and Sora – OpenAI

OpenAI's strategy on chip development

Technology, AI, Data, Sports Technology

AI

OpenAI's GPT-5 reduces political bias by 30% – OpenAI

AI bias reduction advances at OpenAI

AI, Data Analytics, Bias, Personalisation

Make you think

Palmer Luckey’s Anduril launches EagleEye military helmet with help from buddy Zuck – The Verge *

AI's military use case using mixed reality

AI, Technology, Military, Innovation

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