Here are the latest articles from Sports Geek Reads

Key Reads

How a Brad Pitt movie convinced Apple to spend $150M on racingBusiness of Speed *

Apple's major media investment in racing.

Media, Investments, Sponsorship, Entertainment, Racing

Amazon Prime Vision's latest feature gives new perspective on QB protectionThe New York Times 

Innovative tech in sports broadcasts.

Technology, Broadcast, NFL

Amazon’s new agentic AI will plan and create an entire ad campaignMumbrella *

AI driven ad campaigns

Amazon, AIU, Advertising

Manchester United Score Record £666.5m RevenueSport Industry *

Record financial performance of Manchester United.

Football, Revenue, Sponsorship, Finance

Professional Sports

Adam Silver Defends WNBA Involvement in Sun SaleFront Office Sports

WNBA's franchise strategy examined.

WNBA, NBA, Sports Business, League Operations, Franchise Sale

Mourinho, Amorim and the wisdom of coaches willing to ‘die' for an ideaThe Athletic

Coaches' philosophies shaping sports culture.

Coaching, Philosophy, Leadership, Soccer

Digital & Social

Meta Reveals How Sports Fans Really Engage on Its AppsFacebook *

In-depth analysis of fan engagement.

Social Media, Sports Marketing, Engagement, Meta, Fan Interaction

Media & Entertainment

MLB, NBC Leaders Say Broadcast TV Still Matters in Streaming EraFront Office Sports *

Traditional broadcasting's role in streaming era.

MLB, Broadcast, Media, Streaming, Technology

Geek out

YouTube Shares New AI Tools for CreatorsCampaign Live *

AI tools transform video content creation.

YouTube, AI

AI

OpenAI vs. Anthropic: Ramp Data Shows 36% vs. 12% Penetration, but Velocity Curves Tell a Different StorySaaStr 

OpenAI's market penetration insights.

AI, Market Penetration, Business Strategy, Technology

AI forecasts patient risk for 1,000+ diseasesNature

AI tool predicts health risks, sports potential.

AI, Health, Sports Medicine, Athlete Welfare

Make you think

For Over A Century, Olympic Broadcasting Reflected Inequality. Yiannis Exarchos Is Changing The NarrativeBandt 

Revisiting broadcasting fairness in Olympics.

Olympics, Broadcasting, Media, Inequality

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