Here are the latest articles from Sports Geek Reads
Key Reads
How a Brad Pitt movie convinced Apple to spend $150M on racing – Business of Speed *
Apple's major media investment in racing.
Media, Investments, Sponsorship, Entertainment, Racing
Amazon Prime Vision's latest feature gives new perspective on QB protection – The New York Times
Innovative tech in sports broadcasts.
Technology, Broadcast, NFL
Amazon’s new agentic AI will plan and create an entire ad campaign – Mumbrella *
AI driven ad campaigns
Amazon, AIU, Advertising
Manchester United Score Record £666.5m Revenue – Sport Industry *
Record financial performance of Manchester United.
Football, Revenue, Sponsorship, Finance
Professional Sports
Adam Silver Defends WNBA Involvement in Sun Sale – Front Office Sports
WNBA's franchise strategy examined.
WNBA, NBA, Sports Business, League Operations, Franchise Sale
Mourinho, Amorim and the wisdom of coaches willing to ‘die' for an idea – The Athletic
Coaches' philosophies shaping sports culture.
Coaching, Philosophy, Leadership, Soccer
Digital & Social
Meta Reveals How Sports Fans Really Engage on Its Apps – Facebook *
In-depth analysis of fan engagement.
Social Media, Sports Marketing, Engagement, Meta, Fan Interaction
Media & Entertainment
MLB, NBC Leaders Say Broadcast TV Still Matters in Streaming Era – Front Office Sports *
Traditional broadcasting's role in streaming era.
MLB, Broadcast, Media, Streaming, Technology
Geek out
YouTube Shares New AI Tools for Creators – Campaign Live *
AI tools transform video content creation.
YouTube, AI
AI
OpenAI's market penetration insights.
AI, Market Penetration, Business Strategy, Technology
AI forecasts patient risk for 1,000+ diseases – Nature
AI tool predicts health risks, sports potential.
AI, Health, Sports Medicine, Athlete Welfare
Make you think
Revisiting broadcasting fairness in Olympics.
Olympics, Broadcasting, Media, Inequality
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