Here are the latest articles from Sports Geek Reads
Key Reads
Celtics Sale Shows Media's New Pot of Gold: Sports Teams as Mega-Brands – Variety *
Explore the branding and valuation of sports teams.
Sports Business, Branding, Team Valuation
Selling Your Stadium To Your Own Fans? – The News Co-Op *
Innovative funding model for community engagement.
Marketing, Sponsorship, Business Models
Inside the $10B Vision: How the Rams' Warner Center Plan Could Reshape Los Angeles – Culture of Sport *
Discover the intersection of sports and urban development.
Sports Business, Urban Development, NFL
Raymond James Stadium Renovations Will Likely Come with Mixed-Use Development for West Tampa – Biz Journals
Analyse stadium renovations and economic spur.
Stadium Development, Urban Development, Sports Business
NFL Draft Comes to Green Bay, Which Is Leaning into Its Local Charm to Welcome the Rapidly Growing Event – Sports Business Journal
Explore NFL Draft's impact on a small market.
NFL, Event Management, Fan Engagement
Topgolf Founders' Bar Concept Gets $34M From Blitzer, Sharp Alpha – Sportico *
Investment trends in sports entertainment and innovation.
Sports Business, Investment, Innovation
Professional Sports
WNBA Expansion Slowly Easing Roster Squeeze – Front Office Sports
Understand the challenges in league expansion.
WNBA, Expansion, Sports Management
F1 adds Barilla to sponsorship portfolio in multi-year deal – SportPro *
Discover F1's new sponsorship strategy.
F1, Sponsorship, Marketing
De Beers Group adds shine to IPL 2025 with JioHotstar and Star Sports pact – SportsMint Media
Explore innovative sponsorship in IPL.
Cricket, Sponsorship, Marketing
Media & Entertainment
Birmingham City Announce Documentary Series – BCFC *
Behind-the-scenes look at sports media.
Marketing, Media, Sports Business
Magellan AI Partners with CBC for Pod-to-Pod Attribution – Podnews
Explore innovations in podcast analytics.
AI, Analytics, Podcasting
AI
YOUTUBE BACKS NO FAKES ACT TO FIGHT AI MISUSE – YouTube Blog *
AI legislation shines light on media rights.
AI, Media, Content Authenticity
Google Gemini 2.5 Pro missing model card in apparent violation of AI safety promises – Fortune
Governance challenges in AI deployment.
AI, Safety, Technology
How to Automate Almost Anything with No-Code Tools and AI Agents – The Neuron
Automate tasks with AI and no-code tools.
AI, Automation, Technology
AIRTABLE'S NEW AI ASSISTANT – Airtable
Streamline app development in sports.
AI, Technology, Data Management
Make You Think
When a Bet is Not a Bet: Kalshi, Online Brokers Test a Fuzzy Legal Line on Predictions – Sports Business Journal
Explore regulation challenges in prediction markets.
Sports Betting, Regulation, Finance
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