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MLB's Netflix Deal, Real Madrid's Investment & Google Nano Banana Pro
Here are the latest articles curated by Sports Geek Reads, get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
MLB Lands New Media Deals With NBC, Netflix And ESPN As League Restructures TV Future – The New York Times *
MLB announces major media partnerships.
MLB, Media Rights, Broadcasting, Sports Business
Golden decade ahead for Rugby, Tyson Beattie – Sports Geek *
Taking advantage of major events ahead in Australia.
Sports Geek, Marketing, Fan Engagement, Events
Tatum: NBA Europe Likely To Open Bidding In Q1 2026 – Sports Business Journal *
NBA Europe expands with new bidding.
NBA, Globalisation, Sports Expansion, Market Strategy
Buffalo Bills PSLs Are Selling Fast – And The Team Is Cashing In – Buffalo News
Bills profit from fast-selling PSLs.
NFL, Ticketing, Revenue Strategy, Sports Business
The NFL's Secret Obsession With Supersonic Flight – Wall Street Journal
NFL considering supersonic flights.
NFL, International Expansion, Technology, Logistics
Professional Sports
Club Sportico: Real Madrid Preps Largest Deal in Soccer History – Sportico *
Real Madrid's groundbreaking investment deal.
Business, Team Sales, Real Madrid, Soccer
Lights, Brands, Action: The Growing Business of the Las Vegas Grand Prix – Boardroom *
Exploring Las Vegas F1 event strategies.
Sports Business, Sponsorship, Event Management
How Paramount took Champions League rights away from TNT Sports – Insider Sport
Paramount's victory in rights bidding.
Media Rights, Broadcasting, UEFA Champions League, Paramount, TNT Sports
Digital & Social
TikTok Lets You Dial Up (or Down) the AI – TechCrunch *
Adjust AI content on TikTok.
Social Media, AI, TikTok, Marketing, Content Strategy
Geek out
Nvidia posts record $57B quarter, eyes half-trillion in AI chip revenue by 2026 – Fortune
Nvidia reports explosive AI growth.
AI, Technology, Data Analytics, Sports Technology
Google drops next-gen Nano Banana Pro – Google Blog *
New Google tech for creators.
Marketing, Technology, Sponsorship, Content Creation
Make you think
Organization warns against giving AI toys to children – UPI
AI warning for parents
Artificial Intelligence, Toys, Christmas
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Stadium Digital Demands & MLB's Netflix Deal: Modern Sports Media Evolution
Here are the latest articles curated by Sports Geek Reads, get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
The Sports Marketing Playbook for Turning Social Media Agility into Organizational ROI – Digital and Social Media Sports *
Optimise social media for sports ROI.
Sports Marketing, Social Media, ROI, Data
Sports stadiums are entering a new-generation of digital demands – Insider Sport *
Digital updates for modernised sports venues.
Technology, Infrastructure, Fan Engagement, Investment, Sports Stadiums
MLB Finalizes New Rights Deals with NBC, ESPN and Netflix – Sportico *
MLB's media expansion strategy.
MLB, Media Rights, ESPN, NBC, Netflix
The NBA's European expansion plans – The Athletic
NBA's strategic move into Europe.
NBA, Europe, Expansion, Strategy, Sponsorship
Cloudflare Outage Affects Major Platforms – Axios *
Major outage impacts digital services.
Technology, Cloudflare, Data
Professional Sports
Will the WNBA's latest CBA proposal avoid a league lockout next season? – Insider Sport
Changes in WNBA labour relations.
WNBA, CBA, Women's Sports, Basketball, Salaries
Record WNBPA Trading Card Deal Follows 100x Category Growth – Sportico
WNBA integrates trading cards.
WNBA, Trading Cards, Sports Commerce, Sponsorship, Marketing
Digital & Social
Video Recaps Marks a Groundbreaking Application of Generative AI for Streaming – Variety *
AI generates video recaps.
Generative AI, Streaming, Content Creation, Sports Marketing
Social teams are producing 4x more content than they did in 2019 – Sprout
Boom in content production.
Content Strategy, Marketing, Social Media
Media & Entertainment
Real Madrid working with Apple to create 2026 immersive documentary, says president Perez – The Athletic
Apple and Madrid collaborate on documentary.
Technology, Media, Football
AI
OpenAI launches GPT-5.1-Codex-Max – OpenAI
New AI launches for sports tech.
AI, Software Development, Sports Technology, Data Analytics, Innovation
Make You Think
How Two Engineers Ship Like a Team of 15 With AI Agents – Every
Innovation in AI-driven software development.
AI, Technology, Software Development, Sports Tech
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Topgolf's Fall, NBA on Amazon, & LeBron's Milestone
Here are the latest articles curated by Sports Geek Reads, get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
Inside The Rise and Fall of Topgolf (And Why Callaway Is Walking Away) – Huddle Up *
Strategic analysis of Topgolf divestment.
Topgolf, Callaway, Sports Business, Strategy, Finance
LeBron's Longevity is So Unreal That He Passed Reggie Miller Last Night – The Athletic
LeBron's career and longevity insights.
NBA, Player Longevity, Milestones
Congress Turns Up Heat on Sports Leagues Over Betting Integrity Issues – Front Office Sports *
Betting integrity challenges for leagues.
Sports Betting, Regulation, Integrity
NFL Report-Card Grievance Centers on Health Policy, Contract Rights – Sportico *
NFL health policy and contract rights.
NFL, Legal, Sports Management, Health Policy
Professional Sports
Amazon Prime Video's NBA primetime debut sets European viewership record – SportPro *
Amazon NBA debut's viewership impact.
NBA, Broadcast, Media, Viewership, OTT
Is Steve Kerr Right That the Season is Too Long? – The Athletic
NBA season length and player injuries.
NBA, Scheduling, Injuries, Sports Business
New WNBA Offer to Players Includes Max Salary Over $1 Million – Front Office Sports
WNBA's $1M max salary proposal.
WNBA, CBA, Gender Equity, Sponsorship, Athlete Welfare
Media & Entertainment
Disney and YouTube TV Held Customers Hostage For a Good Reason – Medium *
Negotiations in media rights.
Media, Broadcasting, Technology
How radio will make some noise during The Ashes – Mumbrella *
Radio's role in The Ashes coverage.
Radio, The Ashes, Broadcasting, Marketing
Geek Out
How Two Engineers Ship Like a Team of 15 With AI Agents – Every
AI enhances productivity, efficiency.
AI, Technology, Productivity, Software Development
Federal government rules out changing copyright law to give AI companies free rein – ABC
AI's future and societal impact.
AI, Technology, Data, Innovation
Make you think
Meta to start grading employees on their “AI-driven impact” – Business Insider *
AI's integration into performance reviews.
AI, Business, Performance, Technology
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