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NFL's Record Viewership & Gabelli's Sports ETF: Investing in Sports' Future
Here are the latest articles curated by Sports Geek Reads. Get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
Gabelli Sports ETF Offers Retail Investment in Pro Teams – Sportico *
New ETF allows retail investment in teams.
Finance, Investment, Sports Business, ETF
How the Women's Super League Found An Unlikely Market In Japan: ‘Let's Embrace This' – The Athletic *
WSL expands market reach to Japan.
Women's Sports, Market Expansion, Soccer
NFL has best regular-season average viewership since 1989 – Sports Business Journal *
NFL viewership sees record growth.
Viewership, NFL, Media, Sports Business, Broadcasting
Digital & Social
Spotify Announced Dynamically Inserted Video Sponsorships – Spotify *
Dynamic ad insertions in Spotify videos.
Spotify, Video, Sponsorship, Advertising, Marketing
Google's Gemini AI Attempted NFL Predictions This Season – Medium
Gemini AI predicts NFL outcomes.
Technology, AI, NFL, Sports Analytics
Media & Entertainment
Peacock becomes first sports streamer with full Dolby audio, video enhancements – Sports Business Journal
Dolby tech enhances Peacock streaming.
Technology, Streaming, Media, Dolby, Sports Broadcasting
AI
FIFA to use ‘3D avatars' powered by AI to improve offside calls at World Cup – New York Times *
AI and 3D tech in World Cup officiating.
AI, FIFA, Technology, Officiating, Innovation
Investment In AI Peaked In 2025, So What's Next? – Medium
Post-peak AI investment trends.
Technology, AI, Investment, Innovation
Make you think
The Great Tech Industry Backlash of 2026 Is Coming – Medium
Predicting tech industry backlash.
Technology, Industry Trends, Digital Transformation
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NFL tops ratings, Tiger Woods & AI translated commentary
Here are the latest articles curated by Sports Geek Reads. Get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
Sportico Top 100: NFL Again Towers Over U.S. Media in 2025 – Sportico *
NFL's media dominance explored.
NFL, Media, Viewership, Marketing
Australian Open announces record prize money amid player pressure on Grand Slams – The Athletic
Player influence on Grand Slams.
Tennis, Sports Economics, Event Management, Sponsorship, Marketing
Professional Sports
Vauxhall Inks Deal With Team GB – Sport Industry
New automotive partnership explored.
Team GB, Sponsorship, Marketing, Automotive
Tiger Woods's 50th Birthday Party Has Jon Bon Jovi and a Title Sponsor – Front Office Sports *
Marketing and sponsorship insights.
Golf, Marketing, Sponsorship
Digital & Social
WPP Media Launches New Sports Practice While Ad Dollars Soar for Big Games – Variety
Trends in sports advertising.
Advertising, Marketing, Sports Business, Sponsorship, Data
Trophée des Champions gets AI translated commentary in European first – SportPro *
AI advancements in sports media.
Broadcast Technology, AI, Soccer, Sports Media
Geek out
Nvidia's open-source AI for self-driving cars – Nvidia News
Tech advancements in AI for vehicles.
AI, Technology, Sports Events, Automation, Innovation
The Tech Stack: How the NBA is embracing AI as it enters streaming-first era – SportsPro
AI in sports streaming.
AI, Technology, NBA, Streaming
Make you think
Stanford AI predicts 130 diseases from a night's sleep – Nature
AI in health monitoring.
AI, Health, Technology, Sports Science, Data
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NHL's Data-Driven Ice Strategy and Google TV's AI Upgrade
Here are the latest articles curated by Sports Geek Reads. Get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
The Tech Stack: How the NHL is becoming a game of data on ice – SportPro *
NHL's new data-driven strategy.
Data, NHL, Technology, Innovation
The Year the NFL Was Conquered by a New Wave of Quarterbacks – Wall Street Journal
Emerging QB impact in NFL.
NFL, Leadership, Player Development, Sports Analysis, Marketing
Impact of Global's sports acquisition.
Media, Marketing, Sports, Sponsorship
Five AI Tips I Gave to My Tech-Illiterate Loved Ones – Medium
Practical AI tips for tech novices.
AI, Technology, Data, Innovation
Professional Sports
Astros Owner: Naming Rights Partner Helped Land Japanese Star – Sportico *
Naming rights deal influences MLB.
Sponsorship, MLB, Houston Astros, Marketing, Japan
Digital & Social
Elon Musk, Memphis AI Data Center – Time
Environmental impact of AI data centres.
AI, Sustainability, Technology, Sports Business
Geek out
Samsung Unveils World's First 130-inch Micro RGB TV – Samsung Newsroom
Samsung's new large-format RGB TV.
Technology, Media, Broadcasting
NVIDIA Introduces Alpamayo – NVIDIA Newsroom
AI advancements in self-driving tech.
AI, Autonomous Vehicles, Technology, Sports Operations
AI
Google's AI Platform Gemini is Getting an Update on Google TV – The Verge *
AI update enhances Google TV.
AI, Technology, Media
OpenAI's ‘Gumdrop' could be an AI that lives in a pen-sized device – The Decoder
OpenAI's innovative AI device.
AI, Device, Technology, Innovation
Make you think
Replit's Margins Illustrate High Costs of Coding Agents – The Information
AI costs impact profitability.
AI, Finance, Technology, SaaS
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Futuristic Football Stadiums, 2026 Sports Predictions & Boredom
Here are the latest articles curated by Sports Geek Reads, get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
Welcome to the future of football stadiums – feat. holographic players, LED walls and virtual seating – NY Times *
Explore tech innovations in stadium design.
Technology, Stadiums, Fan Engagement
Lockouts, Expansion, and Chaos: 14 Sports Business Predictions for 2026 – Boardroom *
Predicting key sports trends for 2026.
Sports Business, Media Rights, Expansion
Inside the CFP's rest vs. rust problem, and the challenges facing anyone trying to fix it – The Athletic
Challenges of College Football Playoff system.
College Football, Event Management, Sports Business
Professional Sports
The PE Gold Rush Will Arrive in College Sports – Front Office Sports *
Private equity moves into college sports.
College Sports, Private Equity, Sports Investment
Digital & Social
Modern Marketing: The Blueprint for Success in the Digital Age – Medium
Strategies for digital marketing success.
Marketing, Digital, Strategy
Media & Entertainment
Netflix now the home of three most-streamed NFL games in US history – Insider Sport
Netflix dominates NFL game streaming.
NFL, Streaming, Media Rights
Say yes to the CES: The tech industry's biggest trade show of the year – Yahoo
Explore major tech trends at CES.
Technology, Innovation, CES
Geek out
Why Sweden produces more AI unicorns per capita than anywhere outside Silicon Valley – Fortune
Sweden as a hub for AI unicorns.
Unicorns, AI, Startups
Make you think
Boredom Is Trending – NY Times
Exploring cultural boredom trends.
Cultural Trends, Audience Engagement, Media
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Netflix's NFL Milestone & Sports Valuations: Why the Money Keeps Flowing
Here are the latest articles curated by Sports Geek Reads.
Get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.
Key Reads
Why Pro Sports Team Valuations Will Keep Climbing in 2026 – Front Office Sports *
Factors driving team valuations rise.
Sports Valuations, Investment, Market Trends, Sports Business
FOS Crystal Ball: Predictions for the Business of Sports in 2026 – Front Office Sports
Comprehensive analysis of future trends.
Predictions, Media Rights, Sports Marketing, Streaming
Netflix's Lions-Vikings Game Reached 27.5 Million Viewers on Christmas Day – Variety *
Milestone in sports streaming.
NFL, Streaming, Media, Audience Engagement
Amazon vs. YouTube, Other Tech Battles Reshaping Sports in 2026 – Sportico *
Major tech battles in sports media.
Streaming, Sports Media, Technology, Amazon, YouTube
How Facial Recognition Tech Took Over U.S. Sporting Events – Sportico
Facial tech at sports events.
Technology, Sports, Security
Professional Sports
DAZN must honour €84.2m Belgian Pro League broadcast deal – SportsPro
DAZN's legal broadcast obligations.
DAZN, Media Rights, Legal, Broadcast
Digital & Social
IG head says platform must “evolve fast” due to AI – Threads
Instagram's rapid AI adaptation.
Social Media, Marketing, AI, Instagram
Media & Entertainment
Stranger Things Finale Delivers Netflix Its Best English-Language TV Debut Ever – Variety
Netflix's top TV debut metrics.
Streaming, Media, Marketing, Audience Engagement
Geek out
Brains Are Getting Accessorized – Future Party *
Emerging brain-tech devices.
Wearables, Technology, Data, Health
AI's Ready to Be Your Personal Assistant – Morning Brew
AI integration in daily workflows.
AI, Technology, Productivity
Make you think
Kevin Kelly – Excellent Advice For Living – Tim Ferriss Blog
Insights for industry leaders.
Advice, Leadership, Personal Development
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