Here are the latest articles from Sports Geek Reads
Key Reads
PepsiCo Partners With F1 Until 2030 – Sport Industry *
Showcases strategic sponsorship in motorsports with major brands.
F1, Sponsorship, Marketing
The Hidden Economics Behind Golf's Most Controversial Rule – Huddle Up
Explores impactful changes in golf regulations and their effects.
Golf, Economics, Technology
Mark Cuban's Minority Stakes Play: Why the $750M Harbinger Fund Signals a New Era of Sports Ownership – Culture of Sport *
Insight into innovative sports ownership models in the NBA.
Sports Ownership, Investment, NBA
EPL's Champions League Scramble Highlights Final Match Day – Sportico
Discusses the commercial stakes of top-tier soccer tournaments.
Soccer, EPL, Finance
Professional Sports
IPL 2025 sees 1.1% dip in ad volumes post 62 matches compared to 2024 – Sport Mint
Examines advertising shifts in a premier cricket tournament.
Indian Premier League, Advertising, Marketing
Cristiano Ronaldo Hints $550M Saudi Arabia Tenure Is Over – Sportico *
Highlights massive financial figures in athlete contracts.
Football, Economics, Saudi Arabia
Digital & Social
Netflix Viewership Reported by OzTAM – Media Week
Impact of streaming in media rights and advertising.
Media Rights, Streaming, Sponsorship
Best Sports Business Cities: Soccer — No. 1 Los Angeles – Sports Business Journal *
Los Angeles as a prime sports business location.
Soccer, Business, Market Analysis
Media & Entertainment
Analyses strategies of streaming giants in content distribution.
Media Rights, Streaming, Content Distribution
Podcasting and Influencers on a Collision Course – Adweek *
Key insights into podcast and influencer marketing collision.
Podcasting, Influencers, Marketing
Geek Out
AI is kicking off the next wave of custom software creation – Elena Verna
Highlights AI trends reshaping software development impacts.
AI, Software Development, Innovation
AI Agents for Marketing — I Talked to Experts About the Benefits – HubSpot
Discusses how AI revolutionises sports marketing strategies.
AI, Marketing, Technology
AI
FM-Intent Enhances Netflix Recommendations – Netflix Tech Blog
Innovation in AI-driven recommendations enhancing user experience.
AI, Media, Technology
AI exoskeleton gives wheelchair users the freedom to walk again – Fox News
Breakthrough AI tech in mobility and rehabilitation.
AI, Health, Rehabilitation
Make You Think
Losing The Penny Changes Everything – Future Party
Explores economic impacts of currency phase-outs.
Economy, Finance, Trends
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