Here are the latest articles from Sports Geek Reads

Key Reads

NFL Owners Face Big Decisions on 18th Game, Streaming, RulesFront Office Sports *

Critical insights on media rights and streaming changes in NFL.

NFL, Streaming, Media Rights

Inside EverPass, the Streaming Platform Backed by the NFL, RedBird and TKOSports Business Journal

Insights on sports media and streaming advancements.

Streaming, Media, NFL

Premier League Explores ‘Premflix' Launch with Dual TV Sales ModelSportsPro *

Premier League's dive into direct-to-consumer streaming.

Media Rights, Digital Transformation, Technology

Jay Monahan: PGA Tour Committed to Effort to Re-Unify GolfSportsPro *

Insights into governance and industry dynamics in golf.

Golf, Governance, Partnerships

Professional Sports

Blitzer Near Deal To Sell Real Salt Lake, Royals To Miller FamilySportico

Key ownership changes in major soccer teams discussed.

MLS, NWSL, Ownership

NBA Working with FIBA to Launch New European Basketball LeagueInsider Sport

Strategic expansion plans for global basketball markets.

NBA, Basketball, Europe

Kane Headlines Seat Unique Investment RoundSport Industry Biz

Highlights investments in ticketing platforms by athletes.

Investments, Sports Technology, Ticketing

Digital & Social

How Sam Parr Went from Unemployed to 2 Million SubscribersGrowth In Reverse

Digital growth strategies applicable to marketing.

Marketing, Growth Strategies, Digital Content

Media & Entertainment

Atlassian Makes Global Mark With Williams Racing At Melbourne Grand PrixBandt *

Showcases partnerships between technology and F1 racing.

Sports Marketing, Technology, Sponsorship

Frequency Ads Launches Premium Publisher Network for Host-Read AdsPodnews

Raises implications for sports podcast ad strategies.

Advertising, Sponsorship, Podcasting

Geek out

Phoenix Suns to Offer Haptic Display for Blind and Low Vision Fans with OneCourt – Tuscon.com

Technology advancement in accessibility for the fan experience.

Accessibility, Fan Experience, Technology

Analyzing the Fastest Growing Software CategoryEvery.to *

Software trends – vibe coding.

Software, Technology Trends, Sports Industry

AI

The State of AIMcKinsey

Comprehensive report on AI impact across sectors.

AI, Marketing, Strategy

Google's Gemini 2.5 Pro is the Smartest Model You're Not Using and 4 Reasons It Matters for Enterprise AIVentureBeat

Google's AI model advancements benefiting sports organisations.

AI, Technology, Sports

Apple Reportedly Revamping Health App to Add an AI CoachTechCrunch

Potential impacts on sports and fitness technology market.

AI, Health, Technology

Tim Cook Says China's Deepseek AI is ‘Excellent' During Visit9to5Mac

Global AI competition and its impact on technology markets.

AI, Global Markets, Technology

Make you think

The Last ContractMetropolitan Review

Offers perspectives on creative thinking in marketing.

Creativity, Innovation, Marketing

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