Here are the latest articles from Sports Geek Reads

Key Reads

How Google and AI are Killing Travel Blogs Like MineDangerous Business *
Explores the impact of AI and Google on travel blogs.

Unrivaled’s Impeccable Timing Pressures WNBA to Give Players MoreFront Office Sports *
Examines how Unrivaled influences WNBA's player negotiations.

TikTok Ban: What It Means for Sports Fans, Athletes, TeamsSportico *
Impact of TikTok bans on digital sports marketing.

PGA Tour Turns to YouTube Creators to Attract Younger FansHollywood Reporter *
PGA's innovative ways to engage the youth through creators.

Private Equity in College Sports Is Inevitable… and ComplicatedBoardroom
The shift to private equity in college sports explained.

Professional Sports

F1 and Singapore Airlines Extend Title Sponsorship for Iconic Night RaceSportsMint Media
Insights into a crucial sponsorship deal in motorsports.

Ryan Reynolds and Rob McElhenney secure Colombian football team ownershipInsider Sport
Celebrity investments shaping global sports team ownership models.

Players at the CFP Championship Are Talking About UnionizingFront Office Sports
Discusses union talks among college athletes.

NFL links with Bleacher Report ahead of Super BowlSports Business Journal
Strategic shifts in NFL's digital content marketing for major events.

Media & Entertainment

Tom Brady Staying Put at FoxSports Business Journal
Tom Brady's role reshapes sports broadcasting.

Brands That Invest In Immersive Experiences Must Change The Way They Think About ROIAdWeek
Evaluate ROI in the age of immersive experiences.

TikTok Brand Darlings Chart Their Next StepsAdweek
Examines brands' strategy adjustment post-TikTok ban.

Make You Think

What Your Brain Is Doing When You’re Not Doing AnythingQuanta
Examining brain activity implications for athletes.

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