Here are the latest articles from Sports Geek Reads
2025 Digital Trends – IMG
Insightful report on digital trends shaping sports marketing.
Aston Martin F1 Team Toasts to Glenfiddich Deal – Sport Industry
Innovative sponsorship and branding insights from F1.
LPGA to Offer Record Prize Money in 2025 – Sports Business Journal
Strategic move affecting sponsorship in women's sports.
‘We've got to be mindful of new generations': Kayo Sports launches national commentator search for AFL 2025 season – Mumbrella *
Searching for the next generation of commentator
YouTube Dominates Podcast Listening Trends – Edison Research *
Insights into shifting podcast consumption patterns.
Netflix's Innovative Instagram 20-Pic Carousels – Future Social
Explores innovative use of social media tools.
Meta's Messenger Gets HD Video & AI Features – About FB
Leveraging AI for immersive fan engagement.
Will Bluesky replace Twitter as the social media home of sport? – SportsPro *
Can Bluesky become sports new online home?
Newcastle's New Stadium Exploration – New York Times
Implications for investment in sports infrastructure.
Sugar.fit unveils new ‘Live Again’ campaign starring Sachin Tendulkar to empower action against diabetes – Sports Mint *
Indian cricket star to empower action against diabetes
NYCFC's Etihad Named Stadium – Sportico
Naming rights' impact on sports revenue generation.
Taylor Swift Boosts Chiefs' Women Fanbase – Sportico *
Celebrity influence on sports marketing strategies.
Post Malone at Coachella Impacts Events – Rolling Stone
Cross-industry collaborations in event marketing.
‘Simpsons’ Theme for MNF Broadcast – New York Times
Enticing blend of entertainment and sports.
AI-Powered Ads: Coca-Cola Case – The Verge *
Examining AI's role in innovative advertising.
Microsoft 365 Copilot's AI Integration – Microsoft Blog
How AI boosts productivity in sports management.
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