Michael Briggs on Wallabies social media and digital initiatives

On this week's podcast I chat with Michael Briggs from the Australian Rugby Union about how they engage Wallabies fans using social and digital.  On ABC Grandstand I chat with Francis Leach about current stadium fan engagement debate between Vivek Ranadive and Mark Cuban. Looking to improve your skills in social media? Come along to [...]

Michael Briggs on Wallabies social media and digital initiatives 2017-09-17T18:48:42+00:00

@Storm get a new look & how to break into sports business

Despite some technical problems, on this Sports Geek Podcast we chat with Dan Pinne from the Storm about their shiny new Twitter handle which will be front and centre on their Auckland 9s jersey.  We look back at #SBNight to answer the question how to break into the sports business. On this podcast you’ll find out [...]

@Storm get a new look & how to break into sports business 2018-05-17T10:02:49+00:00

10 things I’d like to see more of in #digisport in 2014

There is no better time to be involved in sport as the convergence of technology and the fan becomes a major aspect in organisations overall strategy. Fans can expect another quantum leap from Australian teams, organisations and strategies in 2014, but here is my predictions of what I'm particularly looking forward to seeing. 10 #Digisport [...]

10 things I’d like to see more of in #digisport in 2014 2017-09-17T18:48:48+00:00

Twitter Ads, #Origin, YouTube and #NBADraft

In this week's Sports Geek Podcast we have a good chat with Daniel Pinne from Melbourne Storm about using Twitter Ads as part of the advertising mix, look at NRL Origin series and discuss YouTube and where it fits in sports digital landscape.  We also catch up with Ed Wyatt on ABC Grandstand to discuss the [...]

Twitter Ads, #Origin, YouTube and #NBADraft 2017-09-17T18:48:56+00:00

Melbourne Storm's Man of Steel and Western Bulldogs developing fans out West

Apologies if you expected a Sports Geek Podcast yesterday but unfortunately an injury caused some delays.  Find out more in the podcast, in today's episode we catch up with Daniel Pinne from the Melbourne Storm on Harftime with Daniel Harford and Nick Truelson from the Western Bulldogs joins Francis Leach and I on ABC Grandstand. Thanks again for [...]

Melbourne Storm's Man of Steel and Western Bulldogs developing fans out West 2017-09-17T18:48:57+00:00

Three Cs to focus on as a #digisport professional

On Saturday's ABC Grandstand at 7:40 after a short discussion of the Pies win & the Twitter t-shirt (right) we looked at what #digisport professionals need to do to deliver for fans (and their boss).  Download mp3 What are the Three Cs? What does it take to work in #digisport & talk to thousands (or millions) [...]

Three Cs to focus on as a #digisport professional 2017-09-17T18:49:26+00:00

Storm Vs Bulldogs in a #digibattle

The Melbourne Storm are 6-0 and are facing a tough challenge against the Canterbury Bulldogs on Saturday night at AAMI Park. To spice things up they'll be firing up the digital battle for their fans with over 220,000 Facebook fans, 20,000 Twitter followers between them we expect the action online will be as fierce as [...]

Storm Vs Bulldogs in a #digibattle 2017-09-17T18:49:28+00:00

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