Interviews with sports executives working in the NHL

Understanding the psychology of your digital fans – Andi Perelman – Pittsburgh Penguins

Andi Perelman is fascinated by fans, what they want, why they want it and what they do online. It helps drive the tone, content and engagement for Pittsburgh Penguins online. On this podcast you'll learn about: Andi Perelman's journey into sports and her current role at the Pittsburgh Penguins The Pittsburgh Penguins' three brand [...]

Understanding the psychology of your digital fans – Andi Perelman – Pittsburgh Penguins 2018-10-08T17:10:25+00:00

Offseason no time to rest with Stacy McGranor, San Jose Sharks

On this week's episode, Sean chats with Stacy McGranor, Email & CRM Marketing Manager for the San Jose Sharks. Stacy chats with Sean about gearing up for a busy offseason, those in sports business know that is where the hard work begins. On this podcast you'll learn about: Stacy's backstory on her sporting career before [...]

Offseason no time to rest with Stacy McGranor, San Jose Sharks 2018-06-08T12:16:43+00:00

Edmonton Oilers & giant bobbleheads with Ryan Frankson

On this week's episode Sean catches up with Ryan Frankson, Director, Social Media & Publications at Oilers Entertainment Group.Sean chats with Ryan about the developing a social presence for a new stadium, how fans react when they make the playoffs and why everyone loves a giant bobblehead. On this podcast you'll learn about: How to grab [...]

Edmonton Oilers & giant bobbleheads with Ryan Frankson 2018-10-08T10:58:52+00:00

Digital with Kevin Kinghorn of the Vancouver Canucks

On this week's episode Sean catches up with Kevin Kinghorn, Senior Director - Digital and Marketing for Vancouver Canucks to discuss their digital strategies on building relationships with their fans. On this podcast you'll learn about: How they are building the relationship with the fan and treating them as members of the Canucks family How [...]

Digital with Kevin Kinghorn of the Vancouver Canucks 2017-09-17T18:47:57+00:00

Eric Blankenship from Tampa Bay on membership sales and connecting fans around the globe

Sean catches up with Eric Blankenship, Manager - Vice President of Marketing at Tampa Bay Lightning - Tampa Bay Storm - Amalie Arena on the latest podcast. On this podcast you'll learn about: How Eric started in his career and coming home to Tampa Bay What marketing strategies they are using to achieve season ticket sell outs What [...]

Eric Blankenship from Tampa Bay on membership sales and connecting fans around the globe 2018-10-08T10:58:38+00:00

Joe Gottfried from MLSE on integrating partners in digital

Sean catches up with Joe Gottfried, Manager - Digital Media Sales for Maple Leaf Sports & Entertainment on the latest podcast.  On this podcast you'll learn about: Why less partners that do more is better Key rules MLSE partners must follow for digital campaigns What partners are looking for in successful campaigns How important building trust between digital [...]

Joe Gottfried from MLSE on integrating partners in digital 2017-09-17T18:48:14+00:00

Toronto digital with John McCauley

John McCauley holds a unique role in sports working at MLSE (Maple Leaf Sports & Entertainment) he oversees teams in multiple leagues (NHL,NBA & MLS) and sports stadiums (Air Canada Center) in Marketing, CRM, Digital Media and business development, that is a MASSIVE job.  Sean caught up with John to discuss it. On this Sports [...]

Toronto digital with John McCauley 2017-09-17T18:48:30+00:00

Brad Mayne on stadium technology & Super Bowl at MetLife Stadium

Brad Mayne was one of the key people I met on my very first #SportsGeekTrip when he was CEO of American Airlines Center in Dallas, he is now CEO & President at MetLife Stadium in New York I catch up with him to discuss his career in sports and his recent experience hosting Super Bowl [...]

Brad Mayne on stadium technology & Super Bowl at MetLife Stadium 2018-05-17T09:55:56+00:00

Aaron LeValley chats digital in LA with Kings & Galaxy

On this week's podcast I chat with Aaron LeValley from AEG Sports about how the LA Kings and LA Galaxy tackle digital and data hand in hand.  In our SEAT Sponsor Series I chat will John Brams from Extreme Networks about wi-fi in stadium and their new partnership with NFL as wi-fi analytics partner.Looking to [...]

Aaron LeValley chats digital in LA with Kings & Galaxy 2017-09-18T21:01:40+00:00

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