Fans and Community: The Heart of the Wanderers – Mark Jensen, Western Sydney Wanderers FC

@seancallanan

2 months ago

In this Sports Geek episode, Sean Callanan chats with Mark Jensen, who was General Manager of Operations at Western Sydney Wanderers FC

On this podcast, you'll learn about:

Enhancing marketing strategies to operate in a diverse market
Innovative approach to connect with the community
Importance of localised, cost-effective programs
Meeting stadium capacity demands to improve fan experience
What to look for in staff to build a strong culture

Listen to Mark Jensen on Sports Geek

Can't see podcast player? Click here to listen

Pick my brain

Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.

The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

Resources from the podcast

Connect with Mark Jensen on LinkedIn and follow him on Twitter/X (@Jensen05). Let him know you listened to the episode.
- Check out Mark's post upon finishing up at Wanderers
Follow Wanderers across social media:
- Twitter – @wswanderersfc
- LinkedIn – @Western Sydney Wanderers FC
- Facebook – @Western Sydney Wanderers FC
- Instagram – @wswanderersfc
- TikTok – @wswanderersfc
- YouTube – @WSWanderersTV
Recommendation
- Malcolm Gladwell – Book set
- Bill Simmons Podcast
Check out the Sports Geek Amplify Season 2
Upcoming Travels
- In Detroit for the NFL Draft – April 25, 2024; ping Sean if you'll be in Detroit.
Upcoming Conference we can meet
- SEAT in Las Vegas – June 23-26, 2024
Episodes you should listen to

As discussed on the podcast

The WEST is where we come from

So how do you know if you're one of us?#WSW pic.twitter.com/6A8btCfESu

— WS Wanderers FC (@wswanderersfc) October 16, 2023

Impact of fans ❤️

👊 Vicky Bruce on the impact of fans, ahead of the upcoming #SydneyDerby. #WSW pic.twitter.com/b25LlDiCOe

— WS Wander Women (@WSWanderWomen) March 1, 2024

See you at SEAT in Las Vegas

Join Sean at SEAT Las Vegas in June. All attendees will have the option to claim a discounted Pick My Brain session.