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Building an experience that drives growth – Kristen Eckhardt, Port Adelaide FC

In this Sports Geek episode, Sean Callanan chats with Kristen Eckhardt from Port Adelaide FC

On this podcast, you'll learn about:

  • Insights on marketing for arts and sports audiences
  • The importance of customer experience and brand integration
  • Why the Port Adelaide game-day experience is so important
  • How to Port Adelaide embraces it's history in branding and activations
  • Why team culture is crucial for long-term success
  • Sports Geek Classic – Have you applied the Spice Girl Strategy?
Kristen Eckhardt on Sports Geek

Listen to Kristen Eckhardt on Sports Geek

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Pick my brain

Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.

The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

Resources from the podcast

As discussed on the podcast

Never Tear us Apart

Not so Little Amal

Fan Engagement ❤️

Met Fashion Thread discussed on the podcast

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