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Creating a Festival of Basketball at the World Cup – Cahyadi Wanda, Mahaka Sports

In this episode of Sports Geek, Sean Callanan chats with Cahyadi Wanda – CEO Mahaka Sports

On this podcast, you'll learn about:

  • The challenges and opportunities that led to the successful FIBA World Cup 2023.
  • Coordinating the tournament across three countries – Japan, Philippines & Indonesia.
  • How influencers helped build buzz for the tournament and courtside seats
  • The importance of the Indonesian Arena and the legacy it leaves.
  • How the Fan Zones helped build success for the tournament off the court.
  • Sean's nerves ahead of the AFL Grand Final with Collingwood playing.
  • When is the best time for a Digital Review? Not sure, book a call
Cahyadi Wanda on Sports Geek

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Pick my brain

Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.

The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

Resources from the podcast

As discussed on the podcast

Took Hasani and Cahyadi their first AFL game at MCG in 2017 when they visited on a Victorian Government trade mission.

Top effort Cahyadi.

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