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#morecronk & @SP_10 signs – how sports teams are handling big news in social

In today's ABC Grandstand sports digital segment we looked at the how two of Melbourne's biggest teams handled two big signings this week. Download mp3 How Sports News Breaks in Digital age Wednesday afternoon the news of Melbourne Storm's Cooper Cronk calling a press conference started the planning for the Storm's version of "The Decision"  we [...]

By | 2017-09-17T18:49:29+00:00 March 31st, 2012|Public Relations|2 Comments

Facebook Timeline, MLBAM & mobile sports & AFL Coaches on Twitter #grandstand

In today's ABC Grandstand sports digital segment we looked at the new Facebook Timelines & MLBAM's innovation in sports digital delivery  Download mp3 Facebook Timelines coming soon Facebook has changed the rules again with new Timeline feature with a stronger visual & story telling component for brand fan pages.  Look for your sports team to migrate to [...]

By | 2017-09-17T18:49:29+00:00 March 24th, 2012|Sports Marketing|0 Comments

42 Sports Facebook Timeline Cover Photos Reviewed

By now, everyone is either using Facebook's new 'Timeline' layout, or will have to change to it when Facebook makes Timeline their default format on March 31st. The most noticeable change with the new Facebook Timeline is the ability for pages to have 'cover photos' as well as their profile picture, as well as having [...]

By | 2017-09-17T18:49:29+00:00 March 22nd, 2012|Social Media|0 Comments

Ambush digital marketing in Olympics & stadiums wi-fi #grandstand recap

In today's ABC Grandstand sports digital segment we looked at the ambush marketing in the Olympics & problems with stadiums with smartphones. Download mp3 Ambush Digital Marketing We discussed the steps the LOCOG have taken to try & protect sponsors at the 2012 Olympic Games.  They have partnered with Twitter & Foursquare to try to stop [...]

By | 2017-09-17T18:49:30+00:00 March 17th, 2012|Sports Marketing|0 Comments

My ‘Stormy’ Night

Don't let the title of this post fool you, because the night I'm referring to was, in fact, a fine-weathered evening, where I was lucky enough to shadow the Melbourne Storm's Digital Media Manager, Daniel Pinne. Thanks to the work that Sean has put in with the Storm and their social media endeavours, [...]

By | 2017-09-17T18:49:30+00:00 March 13th, 2012|News|0 Comments

KONY 2012 & athletes as influencers #grandstand recap

In today's ABC Grandstand sports digital segment we looked at the #Kony2012 phenomenon & it's impact on the sports world. [powerpress] Kony 2012 @ Haven't seen the Kony 2012 video then please watch it now. It has seen many of the influencers listed show support via Twitter & Facebook although @TimTebow is yet to tweet [...]

By | 2017-09-17T18:49:30+00:00 March 10th, 2012|Sports Media|0 Comments

Welcome to Facebook Harf Time

Helped out SEN's own Daniel Harford AKA (@HarfSerious) move his radio show which has been using Twitter to engage listeners via @HarfTimeSEN. Here is how it unfolded on 1116 SEN yesterday. Download MP3 As Harf Time is new to Facebook they get the new Facebook Timeline look, what do you think?   It was [...]

By | 2017-09-17T18:49:30+00:00 March 8th, 2012|Sports Media|0 Comments