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Nike, ESPN, Aker & World Cup

New site design ready for launch soon? Do you like? Edition 4 of #BODSW, wow 4 straight weeks thanks Jerry Seinfeld - "Don't break the chain". Nike goes Viral in April - how Nike is taking a different approach in social media using their vast stable of athletes to promote the Nike brand [...]

By | 2017-09-17T18:49:54+00:00 May 21st, 2010|News|0 Comments

Sports, social media & impro…

or How to create engaging social media content in sports... I am lucky enough to learn Impro from the talented group at Impro Melbourne (@ImproMelbourne). Impro is all about creating something (a story/scene) from nothing or at least very little.  In impro workshops we are taught different techniques and games in telling stories.  One of [...]

By | 2017-09-17T18:49:56+00:00 March 1st, 2010|Social Media|1 Comment