Thinking of fans as customers: ARU’s data journey – ICYMI – @SportsGeek News Gallery Thinking of fans as customers: ARU’s data journey – ICYMI – @SportsGeek News Sports Marketing Thinking of fans as customers: ARU’s data journey – ICYMI – @SportsGeek News @seancallanan2017-09-17T18:48:40+11:00 Thinking of fans as customers: ARU’s data journey – ICYMI – @SportsGeek News@seancallanan2017-09-17T18:48:40+11:00