Larissa Mouttou on the potential growth of AFL in the USA

Thanks to Larissa Mouttou from AFL Queensland for doing an awesome job in answering all the questions in Sports Geek Nation AMA.

Full Transcript available in the Sports Geek Nation Member's Area.

Here's the highlight question from the Sports Geek Nation AMA with Larissa Mouttou.

About Larissa Mouttou

Larissa Mouttou is wearing several hats on her head being the State Media and Marketing Manager of AFL Queensland Ltd and a Board Member of the AFL Queensland Diversity Advisory Board. Prior to this, she subsequently headed the membership and fan engagement for Parramatta Eels and managed the marketing and communications department at Manly Warringah Sea Eagles.

Larissa is the first woman in sport to do the Sports Geek Nation AMA.

Connect with Larissa Mouttou on LinkedIn and Slack @Larissa Mouttou

Find out more about AFL Queensland at https://www.aflq.com.au/

Q&A Highlight

Dan Gardner Question

Larissa Mouttou:

Hi @Dan Gardner,

No doubt the fast pace and unique nature of AFL would be appealing internationally. The biggest challenge for AFL in achieving any substantial growth has been securing the appropriate green space for the traditional format of the game. The vast majority of sports are played on rectangles not ovals! Modified formats like AFLX are going to be crucial to giving AFL a platform for international growth.

More Sports Geek Nation AMA Questions you missed

  • What differences and similarities have you found moving from NRL to AFL?
  • What your outlook is on the growth of Rugby worldwide?
  • What digital innovation have you seen in terms of fan engagement at games in major codes in AU?

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Read answers in Sports Geek Nation Slack #AMA channel or read on Sports Geek Nation.com

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2018-10-25T15:34:21+00:00

About the Author:

Joli works behind the scenes for Sports Geek. She's mostly responsible for producing content and implementing client digital campaigns. She currently manages Sports Geek Nation, our Slack community. You can reach her by @joliegee on Sports Geek Nation.

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