Sports Geek

Money in Esports #3 – Rob O’Gorman – Tennis Australia & Fortnite Summer Smash

In this third episode of our special Money in Esports series, Sean Callanan chats with Rob O'Gorman about Tennis Australia‘s foray into esports and the success of Fortnite Summer Smash.

On this podcast you'll learn about:

  • How the Fortnite Summer Smash come about and their preparations for its launch at the Australian Open
  • Tennis Australia's partnership with Epic
  • How did they measure the success of Fortnite Summer Smash event
  • What they have learned from the audience who attended the event
  • The difference in staging a sports broadcast event and an esports broadcast event
  • How did tennis benefit from the esports partnership

Listen to Money in Esports #3 – Rob O'Gorman – Tennis Australia & Fortnite Summer Smash

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Rob O'Gorman on the difference in broadcasting tennis and esports

Tennis does go longer but I think in the sense that the beauty of it [esports broadcasting] is that there's actually opportunities to add value to the coverage going forward.

I think the sportscasters are a thousand times better than traditional sports commentators because their knowledge and ability to fill on the fly is extraordinary.

Rob O'Gorman, Manager of Production at Tennis Australia

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Resources from the podcast

SG Esports MEO Tour Saturday

Join SG Esports & Gravitas founder Sean Callanan and ex pro gamer & our GM of Esports Brandon Defina for a tour of Melbourne Esports Open to learn more about the world of esports.

Limited spots available with guided tour to check out all activations and stages across Melbourne & Olympic Parks.

The 45 minute tour starts at Saturday August 31st 2019 at 10am at the Gravitas Fan Booth in the JB Hi-Fi Game On Zone.

Tour includes a Weekend 2-day Ground Pass with access MEO across both days.

BOOK ME A TOUR!

Don’t want a guided tour just want a ticket to Melbourne Esports Open?

Please use this link for 20% off your MEO ticket

SG Esports News

If you want to keep up to date with the world of esports, what's happening on the global stage and what brands are doing in this space, you can sign up to SG Esports News.

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★★★★★ in Apple Podcasts by Willy Carter from Australia on March 26, 2017

This podcast provides great insight into the digital aspect of global sport. The interviews cover a range of topics all relevant to the off-field aspect of sport. Not a week passes without listening to an episode and a must subscribe for anyone working in the business side of sport. Highly recommend if you want to keep your finger on the pulse!!!

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