Here are the latest articles from Sports Geek Reads
Key Reads
The NFL Has Been Testing Optical Tracking Technology for First Downs (But Is That a Good Thing?) – Huddle Up *
Explores NFL's use of optical tracking for accuracy.
How much are the Champions League knockouts worth? (For Liverpool it could be about £135m) – NY Times
Insight on financial impact of tournament success.
Rangers Go Their Own Way on TV Strategy, Launch New Company – Front Office Sports
Examines innovation in sports broadcasting strategy.
TNT Sports to Air Eurosport’s Content in the UK – Sport Industry
Significant integration in UK sports media rights landscape.
Digital & Social
There’s about to be a whole new generation of NFL creators – Fast Company *
Empowers NFL players in digital content creation.
McLaren Racing Tap Okta to Enhance Digital Security – Sport Industry *
Discusses tech enhancements for data security in F1.
Professional Sports
NFL Power Shifts: Brady’s Influence Drives Raiders Leadership Moves – Front Office Sports
Impacts of athlete influence on team leadership.
WNBA Offseason in Overdrive: Griner, Loyd, Plum, Thomas All on the Move – Front Office Sports
Covers dynamic changes in WNBA player movements.
Broncos to donate 15,000 helmets to Colorado high school football teams – Sports Business Journal
Showcases major sports involvement in community philanthropy.
Media & Entertainment
Willy Chavarria, Kendrick Lamar Create Super Bowl-themed Collection – WWD *
Highlights sports and fashion intersection through collaboration.
Budweiser U-Turns on Regional Super Bowl Plans, Thanks To a Baby Horse – Adweek
Examines strategic changes in advertising due to consumer feedback.
‘Call Her Daddy’ Host Alex Cooper Expands Presence on SiriusXM – SiriusXM
Showcases strategic media moves in podcasting.
AI 🤖
DeepSeek: A New AI Powerhouse for Everyday Users – Substack
Explores AI's potential in content creation and operations.
Fal’s AI Video Starter Kit – GitHub
Helps build AI-powered video applications for fan engagement.
Make you think
Is DeepSeek really sending data to China? – VentureBeat
Investigates AI data privacy and security concerns.
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