Here are the latest articles from Sports Geek Reads
Key Reads
Superdrug Online Doctor Backs England Netball – Sport Industry *
Explore the intersection of healthcare and sports sponsorship.
The Sport Industry Report: A Thriving Hub of Global Excellence – Sport Industry *
Discover emerging trends in sports industry marketing.
Washington Validates $6B Josh Harris Bet With Rapid Turnaround – Front Office Sports *
Delve into the impact of strategic sports management.
Professional Sports
Aston Martin plots path to F1 dominance – Sports Pro
Examining rapid growth in motorsport teams.
RFU Reveals Multi-Year John Lewis Money Agreement – Sport Industry
New sponsorship deal highlights synergy in sports marketing.
Ohio State’s $20M NIL Roster Just Won – Front Office Sports
Impact of NIL funds on college sports success.
Notre Dame’s $20 Million CFP Payout – Sportico
Understanding financial impacts in college football.
Media & Entertainment
Bundesliga lands on Roblox to boost Gen Z fan engagement – Insider Sport *
Utilising virtual reality to connect with younger fans.
Totino’s Super Bowl 59 Teaser Hints at More Alien Interactions – Adweek
Creative approaches in Super Bowl advertising.
La Liga and CoinW to “revolutionise fan engagement” with Web3 – Insider Sport
Web3 and blockchain in sports fandom.
Amplitude Media Partners Signs Exclusive Sales Partnership – Podnews
Evolving podcast industry through exclusive partnerships.
AI 🤖
DeepSeek's New Reasoning Model Surpasses OpenAI's – TechCrunch
Advanced AI models set new benchmarks.
UK’s supercomputer develops AI vaccines – BBC
AI technology in development of vaccines.
Make You Think
The Dumber Side of Smart People – Refind
Examining decision-making impacts and cognitive biases.
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