A look at the "Super Bowl effect"

A look at the “Super Bowl effect”

An interesting post from Twitter blogs about the effect showing the effect the Super Bowl had on Twitter traffic. Twitter is a great outlet for sports fans to share their own special comments. A great job by NFL in their “Tag it #sb44” promoting a specific hashtag for all social media platforms. They got a great response from NFL fans, look at the results from fans at the Tag the Super Bowl site.

I guess my question was answered?

@seancallanan: Can sports pick hashtags? Won't #superbowl get a good run? RT @NFLprguy: We will be using #sb44 for all things Super Bowl-related. #sb44 4:57 PM Feb 1st from TweetDeck

Graph credit – Twitter Blog

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2017-09-17T18:49:57+10:00

About the Author: @seancallanan

Sean understands the sports digital landscape, and that’s why he started Sports Geek. Working with clients across the sports digital world, he helps teams & leagues drive more revenue from digital and is focused on getting "cheeks on the seats" in stadiums. You can hear him on Sports Geek or present keynotes at sports conferences worldwide. Send him a tweet @seancallanan.