Edition 5 of #BODSW, welcome to SportsGeek V2.0, what do you think?
Digital and social media pose biggest challenge, admits FC Barcelona CMO “We want to be pioneers in football. This is our core business. But we have to look what other elements interests our fans and our members. And we realise that social networking and digital media, it is important, and we are on that.” (hat tip to @shane_harmon)
It’s always about the balls, Adidas promises more scoring and frustrated goalies at the FIFA World Cup (Thx to @khuda1)
Social Media in Small Business is Anything But Small great advice from @BrianSolis just as relevant for sports team as small business.
A nice study on time spent on social media marketing. How much time do you spend promoting your sport or team via social media? It is very easy to fall into “social notworking” mode, that’s why you need a strategy, start with a Sports Geek workshop!
Australian sports fans continue to show support for Collingwood’s Steele Sidebottom in the Name of the Year competition last week he beat Charity Beaver, this week it’s the finals against Banana Yaya. Vote now for Steele.
Best On Ground
This week’s Best On Ground goes to Phoenix Suns star Amare Stoudamire not only for his play against the LA Lakers in the NBA’s Western Conference Finals but for leveraging his Facebook fan page to sell playoff tickets to his fans.
From Darren Rovell at Athlete Social Media Value Could Be Realized Through Retail – CNBC
YouTube Clip of the Week
Here are some funny sports commercials to liven up your Friday, enjoy!
Engaging Fans & Participants in the Digital Age Sydney – Star City – July 13 & 14
Sport is Fantastic 2010 Auckland – Eden Park – July 19 & 20