A look at stadiums, facilities, arenas and how they interact with sports fans & technology
Texas Stadium has been replaced by Cowboys Stadium which is a phenomenal venue. It’s always sad to see old sports venues be replaced as we lose a piece of sports history in the process. Locals told me when I was in Dallas on #sportsgeektrip that Dallas Cowboys owner Jerry Jones was trying to sell the implosion of Texas Stadium to Hollywood to be used in a major action film to help offset the costs of demolishing the venue. He didn’t get any takers but we are lucky enough to see it captured in film in 3D no less. (Hat tip to @gizmodo & @aussiegoldy)
As I walked past construction workers putting the finishing touches on the “Bubble Dome” to be known as AAMI Park, I couldn’t help thinking the naming rights signage was a missed opportunity. AAMI recently won the naming rights for Melbourne’s newest sporting stadium but they must be disappointed on two points. Obviously the current problems at the Melbourne Storm would have given AAMI executives reason to pause with the Storm being one of 4 major tenants with A-Leagues Melbourne Victory, Melbourne Heart and new Super 15 team Melbourne Rebels.
The naming rights was a terrific opportunity as AAMI could be displayed to the sporting public on one side of the venue in full view of tennis & football fans. On the other side Melbourne’s commuters would not be able to ignore the signage as they entered the Burnley Tunnel every morning. Unfortunately, the stadium’s unique bubble structure would not support the weight of a naming rights sign. Interesting to note, that this is what it was supposed to look like via @austadiums.One of the Signage posts outside AAMI Park